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DIWhat a night at the APAC Search Awards in Sydney 🏆
An incredible evening connecting with the best in the industry: great conversations, great food, and a room full of seriously high-calibre work.
We were honoured to take home Best Use of AI Content for our campaign with Discovery Alert.
The judges highlighted what matters most to us:
"Digital Hitmen sets a new benchmark for ethical, high-performance Al publishing. Built on over 50 hours of prompt engineering, structured schema, E-E-A-T principles, and rigorous human oversight, the campaign proved that Al content can be both strategic and trustworthy.
By prioritising trust, indexability, and engagement over volume, they established themselves as a leader in ethical, commercial, and future-proof Al publishing."
From 600 to 298,000+ monthly organic visitors in just 10 months, this campaign set a new benchmark for what responsible, future-proof AI content can achieve.
Huge congratulations to all the other winners, outstanding campaigns and very well deserved recognition 👏
@digitalhitmen
