atarahmayhew
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@atarahmayhew

Atarah Mayhew

PublicDigital creator
12
Posts
1.3M
Followers
692
Following

πŸ’› Youtube: 7M+ πŸ’› TikTok: 2M+ πŸ’› Snapchat: 1M+ πŸ“§ Mgmt - Atarah@thebloggeragent.co.uk

youtube.com/@atarahmayhew
12 posts analyzed

@atarahmayhew Profile Analysis Summary

Based on the last 12 posts

When we look at how atarahmayhew's audience interacts with their content, we see an engagement rate of 1.59% β€” that's about 19.2K likes and 701 comments per post on average. Compared to similar accounts in the 1M+ follower range (where the average sits around 1.2%), this is 32% higher, which suggests a genuinely engaged community.

Looking at content mix, about 100% of recent posts are videos and 0% are photos.

On the posting side, new content shows up about every 9 days β€” a infrequent rhythm. Captions tend to be concise, averaging around 77 characters.

Key Metrics

1.3M

Followers

692

Following

570

Total Posts

1.59%

Engagement Rate

19.2K

Avg Likes

701

Avg Comments

Authority Score

73/100
Established

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
22/25

1,252,532 followers

Engagement
12/30

1.59% engagement rate

Content
14/20

570 posts, 701 avg comments

Growth
15/15

1810.0:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mega (1M+)

230.5K

Total Likes

8.4K

Total Comments

Engagement Rate

1.59%vs 1.2% (avg)
+32%

Your engagement rate is 32% above the Mega (1M+) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

19,206vs 80,000 (avg)
-76%

Your average likes are 76% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

701vs 1,500 (avg)
-53%

Your comments are 53% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
179.6K6.8K

Take Off My Makeup With Me! 🫧 Cleanser- @elfcosmetics Micellar Water- @biodermauk

View on Instagram
Content
Video
High Performer
16K120

PINK GRINCH πŸ’– Rhinestone Makeup Transformation! πŸŽ„

View on Instagram
Content
Video
High Performer
7.1K353

PINK GRINCH! πŸ’– Rhinestone Makeup Tutorial! πŸŽ„ Powder- @sheglam_official Paints- @mehronmakeup Lashe...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 179.6K likes on average.

Content Type Analysis

Content Distribution

100%
Videos (12)Photos (0)

Videos

Better
Avg Likes19.2K
Avg Comments701

Photos

Avg Likes0
Avg Comments0

Videos outperform photos by 19.9K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">94.5</span>%

Likes Trend

-94.6%

Before: 36.4K avg

After: 2K avg

Comments Trend

-92.6%

Before: 1.3K avg

After: 97 avg

Total Engagement

-94.5%

Before: 37.7K avg

After: 2.1K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
10
1-100 chars
Medium
2
101-500 chars
Long
500+ chars
ShortBest
Likes22.1K
Comments788
Medium
Likes4.7K
Comments267

Average caption length: 77 characters. Short captions (1-100 chars) perform best with 22.9K avg engagements.

Hashtag Performance

With Hashtags

0

posts

Avg Likes0
Avg Comments0
#Μ·

Without Hashtags

Better

12

posts

Avg Likes19.2K
Avg Comments701

Average 0.0 hashtags per post. Posts without hashtags perform 19.9K better on average.

Growth Indicators

Account Classification

Mega Influencer
1K10K50K500K1M10M+

With 1.3M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%

Following/Followers

0.001

Excellent

Engagement Rate

1.59%

Above average

Total Followers

1.3M

Following 692
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 0.2-0.5% benchmark for mega accounts
  • β€’ Average of 19.2K likes and 701 comments per post

Hashtags & Captions

Top Hashtags

No hashtags found in recent posts

Based on 12 recent posts

Top Caption Words

makeup(12)
filter(5)
cute(4)
fail(4)
take(4)
off(4)

Common words filtered out for relevance

Content Themes

Content Mood

Energetic & Driven82% dominant+Neutral & Informative

The overall tone of this profile's content leans towards energetic & driven with elements of neutral & informative.

Beauty & Skincare

Beauty tips and skincare routines

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance6%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English78%
Spanish22%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMega Influencer

1M+ followers

Est. Reach per Post57.6K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows average engagement with primarily English content. Average post reaches an estimated 57.6K accounts.

Best Time to Post

Best performing time: Saturday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @atarahmayhew's recent content

@atarahmayhew's engagement rate of 1.59% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 100% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 9 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 9.4x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 77 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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