4plusone's engagement rate sits at 8.04%. That's 570% above what you'd typically see for accounts with 1M+ followers (average 1.2%) — a sign of a genuinely connected audience.

Out of the last 12 posts, 83% are videos and 17% are photos. Notably, videos tend to get 9.5x more engagement than photos. Content shows up about every 58 days. Captions lean concise, averaging 144 characters.