_casello
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@_casello

Casello

PublicConstruction Company
12
Posts
1.3K
Followers
199
Following

An industry leader in Commercial Carpentry, Facade Cladding, Building Remediation and Labour Hire. Shaped By Purpose. Formed By Experience.

linktr.ee/casello
12 posts analyzed

@_casello Profile Analysis Summary

Based on the last 12 posts

When we look at how _casello's audience interacts with their content, we see an engagement rate of 3.14% β€” that's about 42 likes and 0 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 83% of recent posts are videos and 17% are photos.

On the posting side, new content shows up about every 22 days β€” a infrequent rhythm. Captions tend to be detailed, averaging around 821 characters.

Key Metrics

1.3K

Followers

199

Following

12

Total Posts

3.12%

Engagement Rate

42

Avg Likes

0

Avg Comments

Authority Score

36/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

1,347 followers

Engagement
20/30

3.14% engagement rate

Content
0/20

12 posts, 0 avg comments

Growth
7/15

6.8:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

503

Total Likes

4

Total Comments

Engagement Rate

3.14%vs 5% (avg)
-37%

Your engagement rate is 37% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

42vs 500 (avg)
-92%

Your average likes are 92% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

0vs 25 (avg)
-99%

Your comments are 99% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

0

Posts per week

Medium consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
600

At State Library Station, part of Melbourne’s new underground Metro Tunnel, over 4,573 m2 of stainle...

View on Instagram
Content
Video
Most Comments
552

Project Update // 100 Franklin Street, Melbourne Journal Student Living’s 39-storey Market Way towe...

View on Instagram
Content
Video
High Performer
581

Completed Project // Footscray Hospital Excited to announce the successful completion of external c...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 60 likes on average.

Content Type Analysis

Content Distribution

83%
17%
Videos (10)Photos (2)

Videos

Avg Likes42
Avg Comments0

Photos

Avg Likes42
Avg Comments0

Videos and photos perform equally in terms of engagement.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">16.7</span>%

Likes Trend

+15.9%

Before: 39 avg

After: 45 avg

Comments Trend

+200.0%

Before: 0 avg

After: 1 avg

Total Engagement

+16.7%

Before: 39 avg

After: 46 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
4
101-500 chars
Long
8
500+ chars
Medium
Likes39
Comments0
LongBest
Likes44
Comments1

Average caption length: 821 characters. Long captions (500+ chars) perform best with 45 avg engagements.

Hashtag Performance

With Hashtags

Better

2

posts

Avg Likes54
Avg Comments1
#Μ·

Without Hashtags

10

posts

Avg Likes40
Avg Comments0

Most Used Hashtags

#constructionΓ—2#caselloΓ—2#projectmanagementΓ—2#hospitalΓ—1#buildingΓ—1#commercialcarpentryΓ—1#facadecladdingΓ—1#claddingΓ—1#labourhireΓ—1

Average 1.0 hashtags per post. Posts with hashtags get 15 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 1.3K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.148

Good

Engagement Rate

3.14%

Below average

Total Followers

1.3K

Following 199
Profile Insights
  • β€’ Good ratio - more followers than following
  • β€’ Engagement rate is below the 5-10% benchmark for micro accounts
  • β€’ Average of 42 likes and 0 comments per post

Hashtags & Captions

Top Hashtags

#construction(2)
#casello(2)
#projectmanagement(2)
#hospital(1)
#building(1)
#commercialcarpentry(1)

Based on 12 recent posts

Top Caption Words

project(16)
hospital(13)
carpentry(11)
casello(11)
installed(8)
cladding(8)

Common words filtered out for relevance

Content Themes

Content Mood

Energetic & Driven29% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards energetic & driven with elements of romantic & emotional.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance71%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance21%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance21%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English88%
Portuguese9%
German2%
Spanish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelHigh

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post126

Estimated based on average engagement Γ— 3

Audience Summary

This growing account shows high engagement with primarily English content. Average post reaches an estimated 126 accounts.

Best Time to Post

Best performing time: Sunday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @_casello's recent content

@_casello's engagement rate of 3.14% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.

Content strategy is 83% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 22 days between posts. low frequency typically leads to better audience retention.

Caption strategy follows a detailed approach with an average of 821 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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