@_willcompton
Will Compton
Creator of @bussinwtb & @forthedadspod Washed up 9-year NFL Vet Proud Girl Dad Bet @fdsportsbook
@_willcompton Profile Analysis Summary
Based on the last 12 posts
When we look at how _willcompton's audience interacts with their content, we see an engagement rate of 3.41% — that's about 11.8K likes and 117 comments per post on average. Compared to similar accounts in the 100K-500K follower range (where the average sits around 1.8%), this is 90% higher, which suggests a genuinely engaged community.
Looking at content mix, about 92% of recent posts are videos and 8% are photos. Interestingly, video content tends to spark 8.1x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 117 days — a infrequent rhythm. Captions tend to be concise, averaging around 130 characters.
Key Metrics
349.6K
Followers
2.4K
Following
12
Total Posts
3.41%
Engagement Rate
11.8K
Avg Likes
117
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
349,621 followers
3.41% engagement rate
12 posts, 117 avg comments
146.5:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
141.8K
Total Likes
1.4K
Total Comments
Engagement Rate
Your engagement rate is 90% above the Mid-tier (100K-500K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 48% above the Mid-tier (100K-500K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comments are 53% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Monday
Most active day
Posts by Weekday
Top Performing Content
Never before seen footage of Coach Vrabel leading a Titans team meeting 🎥: @weslynn_son56
View on Instagram
Had the honor of going on one of my favorite podcasts last week (Two Bears One Cave by @ymhstudios) ...
View on InstagramAnalyzed 12 posts. Top content receives 52.5K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 11.3K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">83.8</span>%
Likes Trend
-83.7%
Before: 20.3K avg
After: 3.3K avg
Comments Trend
-91.8%
Before: 217 avg
After: 18 avg
Total Engagement
-83.8%
Before: 20.5K avg
After: 3.3K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 119 characters. No Caption captions (0 chars) perform best with 37K avg engagements.
Hashtag Performance
With Hashtags
1
posts
Without Hashtags
11
posts
Most Used Hashtags
Average 0.1 hashtags per post. Posts without hashtags perform 11.3K better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 349.6K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.007
ExcellentEngagement Rate
3.41%
Above averageTotal Followers
349.6K
Following 2.4K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 11.8K likes and 117 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Family & Relationships
Content about family and relationships
Entertainment & Music
Entertainment, music, and nightlife content
Photography & Art
Focus on visual storytelling and artistic content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows high engagement with primarily English content. Average post reaches an estimated 35.4K accounts.
Best Time to Post
Best performing time: Thursday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @_willcompton's recent content
@_willcompton's engagement rate of 3.41% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.
Content strategy is 92% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 117 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 4.4x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 130 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.