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adaptive_marketer's engagement rate sits at 4.25%. For accounts with 1K-10K followers, the average is around 5%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 58% are videos and 42% are photos. Notably, videos tend to get 8.9x more engagement than photos. Content shows up about every 64 days. Captions lean moderate, averaging 436 characters.
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The Adaptive Marketer
Start where you are. Grow with what you have.