@apsupdate
Atlanta Public Schools
With a caring culture of equity, trust, and collaboration, every student will graduate ready for college, career, and life.
@apsupdate Profile Analysis Summary
Based on the last 12 posts
When we look at how apsupdate's audience interacts with their content, we see an engagement rate of 1.14% — that's about 282 likes and 7 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 33% of recent posts are videos and 67% are photos.
On the posting side, new content shows up about every 4 days — a moderately consistent rhythm. Captions tend to be detailed, averaging around 537 characters.
Key Metrics
25.5K
Followers
536
Following
12
Total Posts
1.13%
Engagement Rate
282
Avg Likes
7
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
25,500 followers
1.14% engagement rate
12 posts, 7 avg comments
47.6:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
3.4K
Total Likes
88
Total Comments
Engagement Rate
Your engagement rate is 55% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 86% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 91% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.3
Posts per day
2
Posts per week
Friday
Most active day
Posts by Weekday
Top Performing Content
The countdown is on—graduation is almost here! 🎓✨ Join us in celebrating the incredible Class of 2...
View on Instagram
Adonis McCray is his ancestors' wildest dreams! He graduated from Frederick Douglass High School in ...
View on Instagram
✨ Student Spotlight: Giovannie Simmons ✨ Meet Giovannie Simmons, our April Student of the Month 🌟 A...
View on InstagramAnalyzed 12 posts. Top content receives 1.5K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 57 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">84.4</span>%
Likes Trend
-83.9%
Before: 486 avg
After: 78 avg
Comments Trend
-100.0%
Before: 15 avg
After: 0 avg
Total Engagement
-84.4%
Before: 501 avg
After: 78 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 537 characters. Medium captions (101-500 chars) perform best with 296 avg engagements.
Hashtag Performance
With Hashtags
10
posts
Without Hashtags
2
posts
Most Used Hashtags
Average 2.2 hashtags per post. Posts with hashtags get 280 more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 25.5K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.021
ExcellentEngagement Rate
1.14%
Below averageTotal Followers
25.5K
Following 536- • Very influential - follows far fewer than followers
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 282 likes and 7 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards positive & uplifting with elements of romantic & emotional.
Business & Motivation
Entrepreneurship and motivational content
Family & Relationships
Content about family and relationships
Travel & Adventure
Content related to travel destinations and adventures
Food & Cuisine
Food-related content and culinary experiences
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 847 accounts.
Best Time to Post
Best performing time: Monday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @apsupdate's recent content
@apsupdate's engagement rate of 1.14% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.
Best performing photo generated 5.3x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 537 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.