@batakenya
Bata Kenya
Legendary shoe manufacturer and retailer in Kenya. Shop online π www.bata.com/ke
@batakenya Profile Analysis Summary
Based on the last 12 posts
When we look at how batakenya's audience interacts with their content, we see an engagement rate of 0.08% β that's about 34 likes and 2 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here β but every audience is different.
Looking at content mix, about 17% of recent posts are videos and 83% are photos.
On the posting side, new content shows up roughly every 3 days β a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 162 characters.
Key Metrics
46.8K
Followers
632
Following
12
Total Posts
0.08%
Engagement Rate
34
Avg Likes
2
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
46,770 followers
0.08% engagement rate
12 posts, 2 avg comments
74.0:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
405
Total Likes
20
Total Comments
Engagement Rate
Your engagement rate is 97% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 98% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 98% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.4
Posts per day
3
Posts per week
Wednesday
Most active day
Posts by Weekday
Top Performing Content
A good outfit starts with the shoesβ¦ but the bag seals the deal ππ. Get 20% OFF your second pair ...
View on Instagram
Get Kenyaβs #1 antibacterial, genuine leather school shoes at 20% OFF when you buy 2 or more pairs. ...
View on Instagram
Get ready for the new school term with Bata Toughees. Visit your nearest Bata store today and enjoyΒ ...
View on InstagramAnalyzed 12 posts. Top content receives 79 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 4 avg engagements per post.
Engagement Trend
Overall Trend
StableComparing 6 older posts to 6 recent posts. Overall engagement has remained stable by <span class="font-medium text-green-400">0.5</span>%
Likes Trend
+2.5%
Before: 33 avg
After: 34 avg
Comments Trend
-33.3%
Before: 2 avg
After: 1 avg
Total Engagement
+0.5%
Before: 35 avg
After: 36 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 162 characters. Medium captions (101-500 chars) perform best with 36 avg engagements.
Hashtag Performance
With Hashtags
5
posts
Without Hashtags
7
posts
Most Used Hashtags
Average 1.3 hashtags per post. Posts with hashtags get 1 more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 46.8K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.014
ExcellentEngagement Rate
0.08%
Below averageTotal Followers
46.8K
Following 632- β’ Very influential - follows far fewer than followers
- β’ Engagement rate is below the 3-5% benchmark for small accounts
- β’ Average of 34 likes and 2 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of positive & uplifting.
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Family & Relationships
Content about family and relationships
Entertainment & Music
Entertainment, music, and nightlife content
Travel & Adventure
Content related to travel destinations and adventures
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement Γ 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 101 accounts.
Best Time to Post
Best performing time: Wednesday 4am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @batakenya's recent content
@batakenya's engagement rate of 0.08% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 83% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 3 days between posts. medium frequency typically leads to better audience retention.
Best performing photo generated 2.3x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 162 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.