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benzinga's engagement rate sits at 0.05%. For accounts with 100K-500K followers, the average is around 1.8%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 17% are videos and 83% are photos. Notably, photos tend to get 2.9x more engagement than videos. Content shows up about every 67 days. Captions lean detailed, averaging 590 characters.
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Benzinga | Finance, Investing, & Stock Market News
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