@bobby
Bobby Berk
Actor, Designer & Best Selling Author Host of Junk or Jackpot? @hgtv @hbomax @discoveryplus Experience my wellness retreats @casatierra @casamallorca
@bobby Profile Analysis Summary
Based on the last 12 posts
When we look at how bobby's audience interacts with their content, we see an engagement rate of 0.15% — that's about 3.7K likes and 178 comments per post on average. For accounts in the 1M+ follower range, the typical rate is around 1.2%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, video content tends to spark 2.0x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 13 days — a infrequent rhythm. Captions tend to be concise, averaging around 149 characters.
Key Metrics
2.6M
Followers
2.8K
Following
12
Total Posts
0.15%
Engagement Rate
3.7K
Avg Likes
178
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
2,617,992 followers
0.15% engagement rate
12 posts, 178 avg comments
928.0:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
43.9K
Total Likes
2.1K
Total Comments
Engagement Rate
Your engagement rate is 88% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 95% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 88% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
1
Posts per week
Saturday
Most active day
Posts by Weekday
Top Performing Content
Name the song that’s been stuck in your head all week without looking at your recently played. Just ...
View on Instagram
My new show “Junk or Jackpot?!” Watch now on @hgtv, @hbomax or @discoveryplus Check out what the @l...
View on InstagramAnalyzed 12 posts. Top content receives 12.1K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 2.5K avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">12.0</span>%
Likes Trend
+8.5%
Before: 3.5K avg
After: 3.8K avg
Comments Trend
+126.8%
Before: 109 avg
After: 247 avg
Total Engagement
+12.0%
Before: 3.6K avg
After: 4.1K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 149 characters. Short captions (1-100 chars) perform best with 4.6K avg engagements.
Hashtag Performance
With Hashtags
1
posts
Without Hashtags
11
posts
Most Used Hashtags
Average 0.3 hashtags per post. Posts with hashtags get 4.6K more avg engagements.
Growth Indicators
Account Classification
Mega InfluencerWith 2.6M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%
Following/Followers
0.001
ExcellentEngagement Rate
0.15%
Below averageTotal Followers
2.6M
Following 2.8K- • Very influential - follows far fewer than followers
- • Engagement rate is below the 0.2-0.5% benchmark for mega accounts
- • Average of 3.7K likes and 178 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Family & Relationships
Content about family and relationships
Entertainment & Music
Entertainment, music, and nightlife content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Travel & Adventure
Content related to travel destinations and adventures
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
1M+ followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 11K accounts.
Best Time to Post
Best performing time: Friday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @bobby's recent content
@bobby's engagement rate of 0.15% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 13 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 3.2x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 149 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.