bobodesignstudio
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@bobodesignstudio

Wanderlust Passport 🔸 travel stationery

PublicProduct/service
12
Posts
30K
Followers
3.4K
Following

🌎 Home of the Wanderlust Passport Travel Journal 📝 Stationery #bobopassport 🎉@adobeexpress Ambassador Visit our Palm Springs shop @bobopalmspring...

bobodesignstudio.com
12 posts analyzed

@bobodesignstudio Profile Analysis Summary

Based on the last 12 posts

When we look at how bobodesignstudio's audience interacts with their content, we see an engagement rate of 28.61% — that's about 8.4K likes and 182 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 1044% higher, which suggests a genuinely engaged community.

Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, video content tends to spark 19.0x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 45 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 429 characters.

Key Metrics

30K

Followers

3.4K

Following

12

Total Posts

28.61%

Engagement Rate

8.4K

Avg Likes

182

Avg Comments

Authority Score

61/100
Established

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

30,042 followers

Engagement
30/30

28.61% engagement rate

Content
4/20

12 posts, 182 avg comments

Growth
7/15

8.9:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

100.9K

Total Likes

2.2K

Total Comments

Engagement Rate

28.61%vs 2.5% (avg)
+1044%

Your engagement rate is 1044% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

8,412vs 2,000 (avg)
+321%

Your average likes are 321% above the Micro (10K-100K) benchmark. Your content resonates well with your audience.

Avg. Comments per Post

182vs 80 (avg)
+127%

Your comment rate exceeds the Micro (10K-100K) average by 127%. You're building meaningful conversations with your audience.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

High consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
80.9K402

Keeping it simple. I never fill my wanderlust passport in real time anymore. I wait till I get home,...

View on Instagram
Content
Video
Most Comments
17.3K1.4K

Did you know Amazon scrapes indie shops sites for their app? I didn’t. And thanks to @hitchcockpape...

View on Instagram
Content
High Performer
1.3K161

Holy Crap! We got a feature in the New York Mutha Fkn Times as part of their 36 Hours series alongsi...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 80.9K likes on average.

Content Type Analysis

Content Distribution

75%
25%
Videos (9)Photos (3)

Videos

Better
Avg Likes11K
Avg Comments216

Photos

Avg Likes511
Avg Comments80

Videos outperform photos by 10.7K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">98.8</span>%

Likes Trend

-98.9%

Before: 16.6K avg

After: 178 avg

Comments Trend

-92.6%

Before: 339 avg

After: 25 avg

Total Engagement

-98.8%

Before: 17K avg

After: 203 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
2
1-100 chars
Medium
6
101-500 chars
Long
4
500+ chars
Short
Likes157
Comments10
MediumBest
Likes13.6K
Comments74
Long
Likes4.8K
Comments431

Average caption length: 429 characters. Medium captions (101-500 chars) perform best with 13.6K avg engagements.

Hashtag Performance

With Hashtags

4

posts

Avg Likes489
Avg Comments71

Without Hashtags

Better

8

posts

Avg Likes12.4K
Avg Comments238

Most Used Hashtags

#nytimes×1#nytimestravel×1#nytimes36hours×1#visitpalmsprings×1#paperandpencil×1#paperandpencilchicago×1#chicagostationery×1#joshuatreee×1

Average 0.7 hashtags per post. Posts without hashtags perform 12.1K better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 30K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.113

Good

Engagement Rate

28.61%

Above average

Total Followers

30K

Following 3.4K
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is above the 3-5% benchmark for small accounts
  • Average of 8.4K likes and 182 comments per post

Hashtags & Captions

Top Hashtags

#nytimes(1)
#nytimestravel(1)
#nytimes36hours(1)
#visitpalmsprings(1)
#paperandpencil(1)
#paperandpencilchicago(1)

Based on 12 recent posts

Top Caption Words

small(5)
take(5)
amazon(4)
businesses(4)
tag(4)
never(4)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional39% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Family & Relationships

Content about family and relationships

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance78%

Business & Motivation

Entrepreneurship and motivational content

Relevance78%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance56%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English89%
Portuguese7%
Spanish2%
Turkish2%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post25.2K

Estimated based on average engagement × 3

Audience Summary

This established account shows very high engagement with primarily English content. Average post reaches an estimated 25.2K accounts.

Best Time to Post

Best performing time: Wednesday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @bobodesignstudio's recent content

@bobodesignstudio's engagement rate of 28.61% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 45 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 9.5x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 429 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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