@bpfactor
Paul McFartney
Ben Factor Tour Lighting Director for @umphreysmcgee Brooklyn, NY
@bpfactor Profile Analysis Summary
Based on the last 12 posts
When we look at how bpfactor's audience interacts with their content, we see an engagement rate of 26.22% β that's about 2K likes and 56 comments per post on average. Compared to similar accounts in the 1K-10K follower range (where the average sits around 5%), this is 424% higher, which suggests a genuinely engaged community.
Looking at content mix, about 42% of recent posts are videos and 58% are photos. Interestingly, video content tends to spark 6.1x more interaction than photos β worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 78 days β a infrequent rhythm. Captions tend to be detailed, averaging around 502 characters.
Key Metrics
8K
Followers
2.5K
Following
12
Total Posts
26.21%
Engagement Rate
2K
Avg Likes
56
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
7,977 followers
26.22% engagement rate
12 posts, 56 avg comments
3.2:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
24.4K
Total Likes
674
Total Comments
Engagement Rate
Your engagement rate is 424% above the Nano (1K-10K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 307% above the Nano (1K-10K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comment rate exceeds the Nano (1K-10K) average by 125%. You're building meaningful conversations with your audience.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Wednesday
Most active day
Posts by Weekday
Top Performing Content
Bending light, fat beams and disco balls.Β Ben & Louie break down the lighting rig from the Colorad...
View on Instagram
She absolutely nailed the βOld Like Joelβ segment too! #umphreys #umphreysmcgee
View on Instagram
30 second peek into all the small decisions that make up an Umphreyβs lighting build. Using slow m...
View on InstagramAnalyzed 12 posts. Top content receives 7.2K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 3.4K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">13.1</span>%
Likes Trend
-12.2%
Before: 2.2K avg
After: 1.9K avg
Comments Trend
-41.4%
Before: 71 avg
After: 42 avg
Total Engagement
-13.1%
Before: 2.2K avg
After: 1.9K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 502 characters. Short captions (1-100 chars) perform best with 4.9K avg engagements.
Hashtag Performance
With Hashtags
9
posts
Without Hashtags
3
posts
Most Used Hashtags
Average 2.9 hashtags per post. Posts without hashtags perform 943 better on average.
Growth Indicators
Account Classification
Micro InfluencerWith 8K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%
Following/Followers
0.312
GoodEngagement Rate
26.22%
Above averageTotal Followers
8K
Following 2.5K- β’ Good ratio - more followers than following
- β’ Engagement rate is above the 5-10% benchmark for micro accounts
- β’ Average of 2K likes and 56 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Entertainment & Music
Entertainment, music, and nightlife content
Photography & Art
Focus on visual storytelling and artistic content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Business & Motivation
Entrepreneurship and motivational content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
1K-10K followers
Estimated based on average engagement Γ 3
Audience Summary
This growing account shows very high engagement with primarily English content. Average post reaches an estimated 6.1K accounts.
Best Time to Post
Best performing time: Tuesday 8pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @bpfactor's recent content
@bpfactor's engagement rate of 26.22% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 78 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 3.5x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 502 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.