briansolis
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@briansolis

Brian Solis

PublicAuthor
12
Posts
61.6K
Followers
676
Following

Futurist, 9x Best-Selling Author, Keynote Speaker, Head of Global Innovation @ServiceNow

briansolis.com/
12 posts analyzed

@briansolis Profile Analysis Summary

Based on the last 12 posts

When we look at how briansolis's audience interacts with their content, we see an engagement rate of 0.06% β€” that's about 33 likes and 5 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 33% of recent posts are videos and 67% are photos.

On the posting side, new content shows up about every 4 days β€” a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 475 characters.

Key Metrics

61.6K

Followers

676

Following

12

Total Posts

0.06%

Engagement Rate

33

Avg Likes

5

Avg Comments

Authority Score

47/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
14/25

61,583 followers

Engagement
0/30

0.06% engagement rate

Content
10/20

12 posts, 5 avg comments

Growth
13/15

91.1:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

394

Total Likes

61

Total Comments

Engagement Rate

0.06%vs 2.5% (avg)
-98%

Your engagement rate is 98% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

33vs 2,000 (avg)
-98%

Your average likes are 98% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

5vs 80 (avg)
-94%

Your comments are 94% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.3

Posts per day

Average

2

Posts per week

Medium consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
15220

Every era needs the people willing to name what’s coming before everyone else can see it. At RGC 20...

View on Instagram
Content
Video
High Performer
7711

The light is shifting. The sun and its energy is building. REALM Global Collective: SOLSTICE begins ...

View on Instagram
Content
High Performer
4215

Dear @rayban @Meta, these glasses saved my face from so much more that could have happened due to an...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 152 likes on average.

Content Type Analysis

Content Distribution

33%
67%
Videos (4)Photos (8)

Videos

Avg Likes28
Avg Comments5

Photos

Better
Avg Likes35
Avg Comments5

Photos outperform videos by 7 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">28.6</span>%

Likes Trend

+31.8%

Before: 28 avg

After: 37 avg

Comments Trend

+10.3%

Before: 5 avg

After: 5 avg

Total Engagement

+28.6%

Before: 33 avg

After: 43 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
7
101-500 chars
Long
5
500+ chars
Medium
Likes26
Comments5
LongBest
Likes42
Comments6

Average caption length: 475 characters. Long captions (500+ chars) perform best with 48 avg engagements.

Hashtag Performance

With Hashtags

9

posts

Avg Likes26
Avg Comments4
#Μ·

Without Hashtags

Better

3

posts

Avg Likes54
Avg Comments8

Most Used Hashtags

#aiΓ—7#leadershipΓ—2#rgc2026Γ—2#techpodcastΓ—2#workΓ—1#jobsΓ—1#businessΓ—1#futureΓ—1#keynotespeakerΓ—1#luxuryΓ—1

Average 3.2 hashtags per post. Posts without hashtags perform 32 better on average.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 61.6K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.011

Excellent

Engagement Rate

0.06%

Below average

Total Followers

61.6K

Following 676
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is below the 1-3% benchmark for medium accounts
  • β€’ Average of 33 likes and 5 comments per post

Hashtags & Captions

Top Hashtags

#ai(7)
#leadership(2)
#rgc2026(2)
#techpodcast(2)
#work(1)
#jobs(1)

Based on 12 recent posts

Top Caption Words

work(6)
brian(5)
solis(5)
global(5)
innovation(5)
next(5)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional42% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Family & Relationships

Content about family and relationships

Relevance46%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance31%

Beauty & Skincare

Beauty tips and skincare routines

Relevance19%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English91%
Portuguese6%
German2%
Turkish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post99

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 99 accounts.

Best Time to Post

Best performing time: Sunday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @briansolis's recent content

@briansolis's engagement rate of 0.06% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 4.5x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 475 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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