browsbynikki
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@browsbynikki

Nikki Amini

PublicEntrepreneur
12
Posts
123.8K
Followers
1.7K
Following

▪️Celebrity Brow Artist | Educator 
▪️Helping women glow up 🌺 CEO @iamnikkiamini 📍Los Angeles, CA: May 18-23 📍Frisco, TX | Open

www.mybrowsbynikki.com
12 posts analyzed

@browsbynikki Profile Analysis Summary

Based on the last 12 posts

When we look at how browsbynikki's audience interacts with their content, we see an engagement rate of 0.12% — that's about 137 likes and 13 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 83% of recent posts are videos and 17% are photos. Interestingly, video content tends to spark 1.4x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 4 days — a moderately consistent rhythm. Captions tend to be detailed, averaging around 525 characters.

Key Metrics

123.8K

Followers

1.7K

Following

12

Total Posts

0.12%

Engagement Rate

137

Avg Likes

13

Avg Comments

Authority Score

48/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
17/25

123,837 followers

Engagement
1/30

0.12% engagement rate

Content
7/20

12 posts, 13 avg comments

Growth
13/15

71.8:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mid-tier (100K-500K)

1.6K

Total Likes

153

Total Comments

Engagement Rate

0.12%vs 1.8% (avg)
-93%

Your engagement rate is 93% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

137vs 8,000 (avg)
-98%

Your average likes are 98% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

13vs 250 (avg)
-95%

Your comments are 95% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.2

Posts per day

Average

2

Posts per week

Low consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
80666

If your mom is still here, please… love on her a little extra today. Call her, sit with her, hug her...

View on Instagram
Content
Video
High Performer
21239

First Mother’s Day without my beautiful angel 💔 I love and miss you beyond words Thank you for al...

View on Instagram
Content
High Performer
17323

LOS ANGELES, CA FROM THE BOTTOM OF MY HEART THANK YOUUUUUUUUU for your continuous patience, support,...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 806 likes on average.

Content Type Analysis

Content Distribution

83%
17%
Videos (10)Photos (2)

Videos

Better
Avg Likes143
Avg Comments13

Photos

Avg Likes102
Avg Comments13

Videos outperform photos by 41 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">61.2</span>%

Likes Trend

-63.0%

Before: 199 avg

After: 74 avg

Comments Trend

-37.2%

Before: 16 avg

After: 10 avg

Total Engagement

-61.2%

Before: 215 avg

After: 84 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
2
1-100 chars
Medium
5
101-500 chars
Long
5
500+ chars
Short
Likes16
Comments1
Medium
Likes106
Comments13
LongBest
Likes215
Comments17

Average caption length: 525 characters. Long captions (500+ chars) perform best with 232 avg engagements.

Hashtag Performance

With Hashtags

Better

9

posts

Avg Likes146
Avg Comments12

Without Hashtags

3

posts

Avg Likes109
Avg Comments14

Most Used Hashtags

#browsbynikki×8#friscobrows×2#gamefaceready×1#dianaordonez×1#browsbynikkibrows×1#labrows×1#restinpeace×1#brows×1#threading×1#eyebrows×1

Average 1.6 hashtags per post. Posts with hashtags get 35 more avg engagements.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 123.8K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.014

Excellent

Engagement Rate

0.12%

Below average

Total Followers

123.8K

Following 1.7K
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 1-3% benchmark for medium accounts
  • Average of 137 likes and 13 comments per post

Hashtags & Captions

Top Hashtags

#browsbynikki(8)
#friscobrows(2)
#gamefaceready(1)
#dianaordonez(1)
#browsbynikkibrows(1)
#labrows(1)

Based on 12 recent posts

Top Caption Words

love(12)
thank(10)
brows(9)
feel(8)
mom(6)
brow(6)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional39% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Family & Relationships

Content about family and relationships

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance30%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance22%

Beauty & Skincare

Beauty tips and skincare routines

Relevance22%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English82%
Portuguese7%
Turkish5%
Spanish3%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post410

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 410 accounts.

Best Time to Post

Best performing time: Thursday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @browsbynikki's recent content

@browsbynikki's engagement rate of 0.12% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 83% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.

Best performing video generated 5.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 525 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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