buckmans
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@buckmans

Buckman's Ski & Snowboard Shop

Public
12
Posts
9.5K
Followers
1.4K
Following

Your mom & pop ski and snowboard shop with seven specialty shops in PA with 53 years of service in our industry!

linktr.ee/Buckmans
12 posts analyzed

@buckmans Profile Analysis Summary

Based on the last 12 posts

When we look at how buckmans's audience interacts with their content, we see an engagement rate of 0.61% — that's about 57 likes and 1 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 33% of recent posts are videos and 67% are photos.

On the posting side, new content shows up roughly every 3 days — a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 343 characters.

Key Metrics

9.5K

Followers

1.4K

Following

12

Total Posts

0.61%

Engagement Rate

57

Avg Likes

1

Avg Comments

Authority Score

28/100
Starter

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
7/25

9,506 followers

Engagement
8/30

0.61% engagement rate

Content
4/20

12 posts, 1 avg comments

Growth
7/15

6.7:1 follower ratio

Trust
2/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

680

Total Likes

17

Total Comments

Engagement Rate

0.61%vs 5% (avg)
-88%

Your engagement rate is 88% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

57vs 500 (avg)
-89%

Your average likes are 89% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

1vs 25 (avg)
-94%

Your comments are 94% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.4

Posts per day

Average

3

Posts per week

Medium consistency

Friday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
1584

We are still skiing in PA @skicamelback!!! Where are you skiing this weekend? #Buckmans #SpringSkii...

View on Instagram
Content
High Performer
1292

Today, we came together for one of our favorite traditions, our semi-annual employee meeting. As we ...

View on Instagram
Content
High Performer
903

We want to extend a big thank you to Frank for his incredible 24 years of dedication at Buckman’s. T...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 158 likes on average.

Content Type Analysis

Content Distribution

33%
67%
Videos (4)Photos (8)

Videos

Better
Avg Likes62
Avg Comments2

Photos

Avg Likes54
Avg Comments1

Videos outperform photos by 9 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">11.1</span>%

Likes Trend

-10.1%

Before: 60 avg

After: 54 avg

Comments Trend

-45.5%

Before: 2 avg

After: 1 avg

Total Engagement

-11.1%

Before: 62 avg

After: 55 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
10
101-500 chars
Long
2
500+ chars
MediumBest
Likes64
Comments2
Long
Likes20
Comments0

Average caption length: 343 characters. Medium captions (101-500 chars) perform best with 66 avg engagements.

Hashtag Performance

With Hashtags

10

posts

Avg Likes54
Avg Comments1

Without Hashtags

Better

2

posts

Avg Likes68
Avg Comments3

Most Used Hashtags

#buckmans×7#buckmans ×2#skipa×2#foodtruckfriday×1#mothersday×1#thankyoumoms×1#familyfirst×1#savethedate×1#shoplocal×1#openingday×1

Average 3.3 hashtags per post. Posts without hashtags perform 16 better on average.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 9.5K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.150

Good

Engagement Rate

0.61%

Below average

Total Followers

9.5K

Following 1.4K
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is below the 5-10% benchmark for micro accounts
  • Average of 57 likes and 1 comments per post

Hashtags & Captions

Top Hashtags

#buckmans(7)
#buckmans (2)
#skipa(2)
#foodtruckfriday(1)
#mothersday(1)
#thankyoumoms(1)

Based on 12 recent posts

Top Caption Words

season(6)
stores(5)
truck(4)
summer(4)
buckman(4)
skiing(4)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional46% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Family & Relationships

Content about family and relationships

Relevance100%

Food & Cuisine

Food-related content and culinary experiences

Relevance45%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance40%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance20%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English90%
Portuguese8%
German2%
French1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post170

Estimated based on average engagement × 3

Audience Summary

This growing account shows low engagement with primarily English content. Average post reaches an estimated 170 accounts.

Best Time to Post

Best performing time: Friday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @buckmans's recent content

@buckmans's engagement rate of 0.61% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 3 days between posts. medium frequency typically leads to better audience retention.

Best performing video generated 2.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 343 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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