@buffprobuffer
Kevin McLaughlin
#buffpro
@buffprobuffer Profile Analysis Summary
Based on the last 12 posts
When we look at how buffprobuffer's audience interacts with their content, we see an engagement rate of 0.21% — that's about 24 likes and 2 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 83% of recent posts are videos and 17% are photos.
On the posting side, new content shows up about every 20 days — a infrequent rhythm. Captions tend to be detailed, averaging around 502 characters.
Key Metrics
12.3K
Followers
735
Following
77
Total Posts
0.21%
Engagement Rate
24
Avg Likes
2
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
12,297 followers
0.21% engagement rate
77 posts, 2 avg comments
16.7:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
290
Total Likes
23
Total Comments
Engagement Rate
Your engagement rate is 92% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 99% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 98% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
0
Posts per week
Thursday
Most active day
Posts by Weekday
Top Performing Content
Check out Gloss Air showing their use of the BuffPro Buffer and the absolutely amazing results they ...
View on Instagram
🔥🔥 Bright work polishing using the Buffpro polisher🔥 on this beautiful Gulfstream G-IV! Detail ma...
View on Instagram
Thanks @keyclean for posting this video of the Key Clean team using the BuffPro Buffer for aviation ...
View on InstagramAnalyzed 12 posts. Top content receives 46 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 4 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">60.3</span>%
Likes Trend
-61.9%
Before: 35 avg
After: 13 avg
Comments Trend
-35.7%
Before: 2 avg
After: 2 avg
Total Engagement
-60.3%
Before: 37 avg
After: 15 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 502 characters. Long captions (500+ chars) perform best with 29 avg engagements.
Hashtag Performance
With Hashtags
11
posts
Without Hashtags
1
posts
Most Used Hashtags
Average 10.6 hashtags per post. Posts with hashtags get 24 more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 12.3K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.060
ExcellentEngagement Rate
0.21%
Below averageTotal Followers
12.3K
Following 735- • Very influential - follows far fewer than followers
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 24 likes and 2 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Travel & Adventure
Content related to travel destinations and adventures
Business & Motivation
Entrepreneurship and motivational content
Entertainment & Music
Entertainment, music, and nightlife content
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 73 accounts.
Best Time to Post
Best performing time: Thursday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @buffprobuffer's recent content
@buffprobuffer's engagement rate of 0.21% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 83% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 20 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 1.8x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 502 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.