builtbyfowler
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@builtbyfowler

BUILT BY FOWLER

PublicCarpenter
12
Posts
772
Followers
214
Following

๐Ÿ“ Sydneyโ€™s North Shore ๐Ÿ”น Licensed & Insured ๐Ÿ“ž 0416 873 166 ๐Ÿ“ง oscar@builtbyfowler.com Lic - 474889c ABN - 98495218616

builtbyfowler.com.au
12 posts analyzed

@builtbyfowler Profile Analysis Summary

Based on the last 12 posts

When we look at how builtbyfowler's audience interacts with their content, we see an engagement rate of 29.72% โ€” that's about 223 likes and 6 comments per post on average. Compared to similar accounts in the 1K-10K follower range (where the average sits around 5%), this is 494% higher, which suggests a genuinely engaged community.

Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, video content tends to spark 5.0x more interaction than photos โ€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 9 days โ€” a infrequent rhythm. Captions tend to be moderate-length, averaging around 182 characters.

Key Metrics

772

Followers

214

Following

12

Total Posts

29.66%

Engagement Rate

223

Avg Likes

6

Avg Comments

Authority Score

45/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
3/25

772 followers

Engagement
30/30

29.72% engagement rate

Content
4/20

12 posts, 6 avg comments

Growth
5/15

3.6:1 follower ratio

Trust
3/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

2.7K

Total Likes

73

Total Comments

Engagement Rate

29.72%vs 5% (avg)
+494%

Your engagement rate is 494% above the Nano (1K-10K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

223vs 500 (avg)
-55%

Your average likes are 55% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

6vs 25 (avg)
-76%

Your comments are 76% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Medium consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
2K41

Bitta behind the scenes on one of our recent deck builds, every detail matters

View on Instagram
Content
Video
High Performer
1773

This makes a new deck look next level Round off those end cuts and finish off with a picture frame

View on Instagram
Content
Video
High Performer
1043

Just plugging alongโ€ฆ hiding those gross bolts

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 2K likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Better
Avg Likes306
Avg Comments7

Photos

Avg Likes58
Avg Comments4

Videos outperform photos by 251 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">86.8</span>%

Likes Trend

-86.9%

Before: 395 avg

After: 52 avg

Comments Trend

-82.3%

Before: 10 avg

After: 2 avg

Total Engagement

-86.8%

Before: 405 avg

After: 54 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
7
1-100 chars
Medium
4
101-500 chars
Long
1
500+ chars
ShortBest
Likes347
Comments8
Medium
Likes46
Comments3
Long
Likes64
Comments4

Average caption length: 182 characters. Short captions (1-100 chars) perform best with 355 avg engagements.

Hashtag Performance

With Hashtags

1

posts

Avg Likes15
Avg Comments0
#ฬท

Without Hashtags

Better

11

posts

Avg Likes242
Avg Comments7

Most Used Hashtags

#carpentryร—1#carpenterร—1#renovationร—1#customcarpentryร—1#custombuildร—1

Average 0.4 hashtags per post. Posts without hashtags perform 234 better on average.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 772 followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.277

Good

Engagement Rate

29.72%

Above average

Total Followers

772

Following 214
Profile Insights
  • โ€ข Good ratio - more followers than following
  • โ€ข Engagement rate is above the 5-10% benchmark for micro accounts
  • โ€ข Average of 223 likes and 6 comments per post

Hashtags & Captions

Top Hashtags

#carpentry(1)
#carpenter(1)
#renovation(1)
#customcarpentry(1)
#custombuild(1)

Based on 12 recent posts

Top Caption Words

built(5)
space(5)
clean(5)
outdoor(4)
com(4)
finished(3)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative45% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance60%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance60%

Beauty & Skincare

Beauty tips and skincare routines

Relevance40%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English79%
Portuguese16%
German2%
French2%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeEmerging Creator

Under 1K followers

Est. Reach per Post670

Estimated based on average engagement ร— 3

Audience Summary

This growing account shows very high engagement with primarily English content. Average post reaches an estimated 670 accounts.

Best Time to Post

Best performing time: Thursday 4am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @builtbyfowler's recent content

@builtbyfowler's engagement rate of 29.72% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 9 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 8.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 182 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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