by_her_him's engagement rate sits at 37.75%. That's 1410% above what you'd typically see for accounts with 10K-100K followers (average 2.5%) — a sign of a genuinely connected audience.

Out of the last 12 posts, 75% are videos and 25% are photos. Notably, videos tend to get 17.2x more engagement than photos. Content shows up about every 15 days. Captions lean concise, averaging 141 characters.