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caltransoc's engagement rate sits at 0.79%. For accounts with 1K-10K followers, the average is around 5%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 33% are videos and 67% are photos. Notably, videos tend to get 1.3x more engagement than photos. New posts appear roughly every 3 days — a steady, reliable rhythm. Captions lean detailed, averaging 538 characters.
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Caltrans - District 12
Explore the most impactful hashtags used in recent posts. These tags highlight the core interests and trending topics that define this profile's digital influence and content strategy.
Official account of the California Dept. of Transportation in Orange County. Facebook/X: @CaltransOC