@cassems.saude
Cassems
Somos a Caixa de Assistência dos Servidores do Estado de Mato Grosso do Sul. A 16ª maior empresa de saúde do Brasil, de acordo com a Revista Exame. 🏥
@cassems.saude Profile Analysis Summary
Based on the last 12 posts
When we look at how cassems.saude's audience interacts with their content, we see an engagement rate of 0.72% — that's about 204 likes and 82 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, video content tends to spark 8.7x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 6 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 396 characters.
Key Metrics
39.4K
Followers
150
Following
12
Total Posts
0.73%
Engagement Rate
204
Avg Likes
82
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
39,439 followers
0.72% engagement rate
12 posts, 82 avg comments
262.9:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
2.4K
Total Likes
978
Total Comments
Engagement Rate
Your engagement rate is 71% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 90% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comment engagement is typical for Micro (10K-100K) accounts. Maintain your current interaction strategy.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.2
Posts per day
1
Posts per week
Monday
Most active day
Posts by Weekday
Top Performing Content
Em 2025, a Cassems economizou R$ 104,5 milhões através de rigor administrativo e redução de despesas...
View on Instagram
Cuidar da saúde de milhares de famílias sul-mato-grossenses é uma missão que levamos com a maior ser...
View on Instagram
Sem a enfermagem, não existe a saúde integral. 🧑⚕️ A Cassems reconhece e agradece o papel dos enf...
View on InstagramAnalyzed 12 posts. Top content receives 965 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 453 avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">81.0</span>%
Likes Trend
+26.6%
Before: 180 avg
After: 228 avg
Comments Trend
+503.6%
Before: 23 avg
After: 140 avg
Total Engagement
+81.0%
Before: 203 avg
After: 368 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 396 characters. Medium captions (101-500 chars) perform best with 290 avg engagements.
Hashtag Performance
With Hashtags
1
posts
Without Hashtags
11
posts
Most Used Hashtags
Average 0.2 hashtags per post. Posts without hashtags perform 279 better on average.
Growth Indicators
Account Classification
Small InfluencerWith 39.4K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.004
ExcellentEngagement Rate
0.72%
Below averageTotal Followers
39.4K
Following 150- • Very influential - follows far fewer than followers
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 204 likes and 82 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of calm & mindful.
Family & Relationships
Content about family and relationships
Business & Motivation
Entrepreneurship and motivational content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily Portuguese content. Average post reaches an estimated 612 accounts.
Best Time to Post
Best performing time: Wednesday 8pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @cassems.saude's recent content
@cassems.saude's engagement rate of 0.72% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 6 days between posts. medium frequency typically leads to better audience retention.
Best performing video generated 3.6x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 396 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.