chefcaseyt
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@chefcaseyt

Casey Thompson

PublicChef
12
Posts
61.8K
Followers
4.1K
Following

I help brands and restaurants tell stories thru food. Culinary consulting & brand partnerships 4x MICHELIN Bib 🌟 Contact us! Evan@celebexperts.com

12 posts analyzed

@chefcaseyt Profile Analysis Summary

Based on the last 12 posts

When we look at how chefcaseyt's audience interacts with their content, we see an engagement rate of 0.25% β€” that's about 144 likes and 14 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 92% of recent posts are videos and 8% are photos. Interestingly, photo content tends to spark 1.8x more interaction than videos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 4 days β€” a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 365 characters.

Key Metrics

61.8K

Followers

4.1K

Following

12

Total Posts

0.26%

Engagement Rate

144

Avg Likes

14

Avg Comments

Authority Score

44/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
14/25

61,848 followers

Engagement
4/30

0.25% engagement rate

Content
7/20

12 posts, 14 avg comments

Growth
9/15

15.3:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

1.7K

Total Likes

162

Total Comments

Engagement Rate

0.25%vs 2.5% (avg)
-90%

Your engagement rate is 90% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

144vs 2,000 (avg)
-93%

Your average likes are 93% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

14vs 80 (avg)
-83%

Your comments are 83% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.2

Posts per day

Average

2

Posts per week

Medium consistency

Friday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
35334

People are trippin’! πŸ… #msg #checkyourdoritos #salt #food #delicious

View on Instagram
Content
High Performer
24817

From fan favorite on Top Chef to a favorite at The Inn, we are thrilled to welcome Chef Casey Thomps...

View on Instagram
Content
Video
High Performer
22219

Some chefs cook for applause. Others cook to make you remember exactly where you were sitting. Casey...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 353 likes on average.

Content Type Analysis

Content Distribution

92%
Videos (11)Photos (1)

Videos

Avg Likes134
Avg Comments13

Photos

Better
Avg Likes248
Avg Comments17

Photos outperform videos by 118 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">28.5</span>%

Likes Trend

-29.4%

Before: 168 avg

After: 119 avg

Comments Trend

-18.0%

Before: 15 avg

After: 12 avg

Total Engagement

-28.5%

Before: 183 avg

After: 131 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
7
101-500 chars
Long
4
500+ chars
ShortBest
Likes353
Comments34
Medium
Likes108
Comments11
Long
Likes154
Comments12

Average caption length: 365 characters. Short captions (1-100 chars) perform best with 387 avg engagements.

Hashtag Performance

With Hashtags

Better

9

posts

Avg Likes152
Avg Comments15
#Μ·

Without Hashtags

3

posts

Avg Likes119
Avg Comments8

Most Used Hashtags

#cheflifeΓ—5#deliciousΓ—3#foodΓ—3#metgalaΓ—2#serviceΓ—1#newyorkΓ—1#jamesbeardΓ—1#travelΓ—1#nycΓ—1#viewingpartyΓ—1

Average 3.6 hashtags per post. Posts with hashtags get 40 more avg engagements.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 61.8K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.065

Excellent

Engagement Rate

0.25%

Below average

Total Followers

61.8K

Following 4.1K
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is below the 1-3% benchmark for medium accounts
  • β€’ Average of 144 likes and 14 comments per post

Hashtags & Captions

Top Hashtags

#cheflife(5)
#delicious(3)
#food(3)
#metgala(2)
#service(1)
#newyork(1)

Based on 12 recent posts

Top Caption Words

casey(5)
chef(5)
every(4)
behind(3)
yvp(3)
met(3)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional40% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Food & Cuisine

Food-related content and culinary experiences

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance22%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance20%

Family & Relationships

Content about family and relationships

Relevance16%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English85%
Portuguese12%
German2%
Spanish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post431

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 431 accounts.

Best Time to Post

Best performing time: Friday 12am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @chefcaseyt's recent content

@chefcaseyt's engagement rate of 0.25% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 92% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.

Best performing video generated 2.5x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 365 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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