@chefdevan
Devan Rajkumar
✖️ International Chef | Storyteller | Host ✖️ Author: Mad Love 📕🩷 📍Pop-ups & Partnerships Worldwide ✈️🌎 60+ Countries
@chefdevan Profile Analysis Summary
Based on the last 12 posts
When we look at how chefdevan's audience interacts with their content, we see an engagement rate of 1.66% — that's about 5K likes and 211 comments per post on average. This lines up well with the 1.8% average for accounts with 100K-500K followers — a solid, steady performance.
Looking at content mix, about 92% of recent posts are videos and 8% are photos. Interestingly, video content tends to spark 1.8x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 45 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 435 characters.
Key Metrics
313.3K
Followers
2.1K
Following
12
Total Posts
1.66%
Engagement Rate
5K
Avg Likes
211
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
313,328 followers
1.66% engagement rate
12 posts, 211 avg comments
149.8:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
59.8K
Total Likes
2.5K
Total Comments
Engagement Rate
Your engagement rate is on par with the Mid-tier (100K-500K) average. You're performing as expected for your follower tier.
Avg. Likes per Post
Your average likes are 38% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 16% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Wednesday
Most active day
Posts by Weekday
Top Performing Content
It was an unforgettable experience cooking for a wonderful family and their guests at a wedding in b...
View on Instagram
Cooking up forever together 💟. Also, rare footage of Sandra pretending I’m not the one doing all th...
View on Instagram
No trip to Guyana is complete without Shanta’s Puri Shop. My dad first came here as a boy, and now I...
View on InstagramAnalyzed 12 posts. Top content receives 19.9K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 2.4K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">73.9</span>%
Likes Trend
-74.4%
Before: 7.9K avg
After: 2K avg
Comments Trend
-62.7%
Before: 308 avg
After: 115 avg
Total Engagement
-73.9%
Before: 8.2K avg
After: 2.1K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 435 characters. Medium captions (101-500 chars) perform best with 5.9K avg engagements.
Hashtag Performance
With Hashtags
6
posts
Without Hashtags
6
posts
Most Used Hashtags
Average 2.0 hashtags per post. Posts with hashtags get 3.5K more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 313.3K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.007
ExcellentEngagement Rate
1.66%
Above averageTotal Followers
313.3K
Following 2.1K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 5K likes and 211 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Food & Cuisine
Food-related content and culinary experiences
Family & Relationships
Content about family and relationships
Business & Motivation
Entrepreneurship and motivational content
Travel & Adventure
Content related to travel destinations and adventures
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 15K accounts.
Best Time to Post
Best performing time: Sunday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @chefdevan's recent content
@chefdevan's engagement rate of 1.66% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 92% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 45 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 4.0x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 435 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.