@chelsweets
Chelsey White
๐ฐDesserts that taste just as good as they look ๐Recipes on chelsweets.com
@chelsweets Profile Analysis Summary
Based on the last 12 posts
When we look at how chelsweets's audience interacts with their content, we see an engagement rate of 1.08% โ that's about 17.8K likes and 107 comments per post on average. This lines up well with the 1.2% average for accounts with 1M+ followers โ a solid, steady performance.
Looking at content mix, about 100% of recent posts are videos and 0% are photos.
On the posting side, new content shows up roughly every 2 days โ a highly consistent rhythm. Captions tend to be moderate-length, averaging around 187 characters.
Key Metrics
1.7M
Followers
507
Following
3.1K
Total Posts
1.08%
Engagement Rate
17.8K
Avg Likes
107
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
1,659,105 followers
1.08% engagement rate
3060 posts, 107 avg comments
3272.4:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
213.5K
Total Likes
1.3K
Total Comments
Engagement Rate
Your engagement rate is 10% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 78% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 93% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.4
Posts per day
3
Posts per week
Thursday
Most active day
Posts by Weekday
Top Performing Content

Continuing our chick theme with these chick meringues ๐ฅ They bake up so airy and crisp, with soft, ...
View on Instagram
Chick Cookies ๐ฅLove how thick & chewy these bake up, and the fact that you donโt need a cookie cutt...
View on Instagram
Reminiscing over last yearโs Easter cookie boxes as I wrap up this yearโs ๐ฅ๐ฅฐ๐ฅ All six recipes are...
View on InstagramAnalyzed 12 posts. Top content receives 121.9K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 17.9K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">71.3</span>%
Likes Trend
-71.5%
Before: 27.7K avg
After: 7.9K avg
Comments Trend
-29.1%
Before: 125 avg
After: 89 avg
Total Engagement
-71.3%
Before: 27.8K avg
After: 8K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 187 characters. Medium captions (101-500 chars) perform best with 17.9K avg engagements.
Hashtag Performance
With Hashtags
0
posts
Without Hashtags
12
posts
Average 0.0 hashtags per post. Posts without hashtags perform 17.9K better on average.
Growth Indicators
Account Classification
Mega InfluencerWith 1.7M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%
Following/Followers
0.000
ExcellentEngagement Rate
1.08%
Above averageTotal Followers
1.7M
Following 507- โข Very influential - follows far fewer than followers
- โข Engagement rate is above the 0.2-0.5% benchmark for mega accounts
- โข Average of 17.8K likes and 107 comments per post
Hashtags & Captions
Top Hashtags
No hashtags found in recent posts
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.
Food & Cuisine
Food-related content and culinary experiences
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Family & Relationships
Content about family and relationships
Photography & Art
Focus on visual storytelling and artistic content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
1M+ followers
Estimated based on average engagement ร 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 53.4K accounts.
Best Time to Post
Best performing time: Tuesday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @chelsweets's recent content
@chelsweets's engagement rate of 1.08% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 100% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 2 days between posts. medium frequency typically leads to better audience retention.
Best performing video generated 6.8x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 187 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.












