comma_projects
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@comma_projects

Comma Projects

Public
12
Posts
13K
Followers
3.3K
Following

Jenn Sinclair | Luxury Home Design Behind the Build Helping women speak fluent construction Projects ↓ @zoei_bycomma @laya_bycomma @house9d_bycomma

linktr.ee/comma_projects
12 posts analyzed

@comma_projects Profile Analysis Summary

Based on the last 12 posts

When we look at how comma_projects's audience interacts with their content, we see an engagement rate of 1.48% — that's about 173 likes and 19 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, photo content tends to spark 2.7x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 5 days — a moderately consistent rhythm. Captions tend to be detailed, averaging around 752 characters.

Key Metrics

13K

Followers

3.3K

Following

12

Total Posts

1.48%

Engagement Rate

173

Avg Likes

19

Avg Comments

Authority Score

40/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

12,959 followers

Engagement
12/30

1.48% engagement rate

Content
10/20

12 posts, 19 avg comments

Growth
5/15

4.0:1 follower ratio

Trust
3/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

2.1K

Total Likes

225

Total Comments

Engagement Rate

1.48%vs 2.5% (avg)
-41%

Your engagement rate is 41% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

173vs 2,000 (avg)
-91%

Your average likes are 91% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

19vs 80 (avg)
-77%

Your comments are 77% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.2

Posts per day

Average

2

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
813119

If you’ve been here for a while, you’ve seen parts of this… but I’ve never really shared the full st...

View on Instagram
Content
Video
High Performer
56431

Welcome to Zoei, the latest home by @comma_projects, distinguished by its architectural presence and...

View on Instagram
Content
Video
High Performer
21039

GatherCo Feature Projects | Zoei Stepping into this home for the first time, it’s hard not to feel...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 813 likes on average.

Content Type Analysis

Content Distribution

75%
25%
Videos (9)Photos (3)

Videos

Avg Likes123
Avg Comments12

Photos

Better
Avg Likes322
Avg Comments40

Photos outperform videos by 227 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">82.5</span>%

Likes Trend

-82.4%

Before: 294 avg

After: 52 avg

Comments Trend

-82.8%

Before: 32 avg

After: 6 avg

Total Engagement

-82.5%

Before: 326 avg

After: 57 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
2
101-500 chars
Long
9
500+ chars
Short
Likes39
Comments8
Medium
Likes52
Comments11
LongBest
Likes215
Comments22

Average caption length: 752 characters. Long captions (500+ chars) perform best with 237 avg engagements.

Hashtag Performance

With Hashtags

7

posts

Avg Likes77
Avg Comments8

Without Hashtags

Better

5

posts

Avg Likes306
Avg Comments33

Most Used Hashtags

#gatherco×4#australianarchitecture×4#gatheredinplace×4#commaprojects×3#gathercogoods×1#naturalstone×1#goldcoastproperty×1#queenslandrealestate×1#propertyinvesting×1#investmentproperty×1

Average 2.7 hashtags per post. Posts without hashtags perform 254 better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 13K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.251

Good

Engagement Rate

1.48%

Below average

Total Followers

13K

Following 3.3K
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is below the 3-5% benchmark for small accounts
  • Average of 173 likes and 19 comments per post

Hashtags & Captions

Top Hashtags

#gatherco(4)
#australianarchitecture(4)
#gatheredinplace(4)
#commaprojects(3)
#gathercogoods(1)
#naturalstone(1)

Based on 12 recent posts

Top Caption Words

zoei(14)
home(12)
design(11)
space(9)
limestone(8)
material(7)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative39% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance93%

Beauty & Skincare

Beauty tips and skincare routines

Relevance67%

Business & Motivation

Entrepreneurship and motivational content

Relevance60%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English82%
Portuguese12%
Spanish2%
French2%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post518

Estimated based on average engagement × 3

Audience Summary

This established account shows average engagement with primarily English content. Average post reaches an estimated 518 accounts.

Best Time to Post

Best performing time: Monday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @comma_projects's recent content

@comma_projects's engagement rate of 1.48% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 5 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 4.9x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 752 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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