contextualconsulting
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@contextualconsulting

ACT specialists, founded by Dr Joe Oliver

PublicEducation
12
Posts
10.1K
Followers
675
Following

Transforming lives through acceptance & commitment therapy (ACT) 💞 Join us for training, supervision, psychological therapy, free resources & insight

@contextualconsulting Profile Analysis Summary

Based on the last 12 posts

When we look at how contextualconsulting's audience interacts with their content, we see an engagement rate of 0.29% — that's about 29 likes and 0 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 42% of recent posts are videos and 58% are photos. Interestingly, video content tends to spark 1.4x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up roughly every 3 days — a moderately consistent rhythm. Captions tend to be detailed, averaging around 790 characters.

Key Metrics

10.1K

Followers

675

Following

12

Total Posts

0.29%

Engagement Rate

29

Avg Likes

0

Avg Comments

Authority Score

28/100
Starter

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

10,088 followers

Engagement
4/30

0.29% engagement rate

Content
0/20

12 posts, 0 avg comments

Growth
9/15

14.9:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

346

Total Likes

5

Total Comments

Engagement Rate

0.29%vs 2.5% (avg)
-88%

Your engagement rate is 88% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

29vs 2,000 (avg)
-99%

Your average likes are 99% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

0vs 80 (avg)
-99%

Your comments are 99% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.4

Posts per day

Average

2

Posts per week

High consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
860

While ACT is not a trauma-specific therapy, it can be a valuable adjunct or complementary approach t...

View on Instagram
Content
Most Comments
62

Join us for a unique opportunity to revisit and strengthen your understanding of behavioural princip...

View on Instagram
Content
Video
High Performer
770

When a trauma client walks in with zero hope in therapy, this is what Russ Harris does. 👇 He write...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 86 likes on average.

Content Type Analysis

Content Distribution

42%
58%
Videos (5)Photos (7)

Videos

Better
Avg Likes35
Avg Comments0

Photos

Avg Likes25
Avg Comments0

Videos outperform photos by 10 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">69.5</span>%

Likes Trend

-71.4%

Before: 45 avg

After: 13 avg

Comments Trend

+0.0%

Before: 0 avg

After: 1 avg

Total Engagement

-69.5%

Before: 45 avg

After: 14 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
2
101-500 chars
Long
10
500+ chars
Medium
Likes15
Comments0
LongBest
Likes32
Comments1

Average caption length: 790 characters. Long captions (500+ chars) perform best with 33 avg engagements.

Hashtag Performance

With Hashtags

6

posts

Avg Likes27
Avg Comments0

Without Hashtags

Better

6

posts

Avg Likes31
Avg Comments1

Most Used Hashtags

#mentalhealthawarenessweek×3#acttraining×2#cpd×2#mentalhealth×1#psychologists×1#psychiatrists×1#socialworkers×1#nursepractitioners×1#mentalhealthcounsellors×1#actsupervision×1

Average 1.7 hashtags per post. Posts without hashtags perform 5 better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 10.1K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.067

Excellent

Engagement Rate

0.29%

Below average

Total Followers

10.1K

Following 675
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 3-5% benchmark for small accounts
  • Average of 29 likes and 0 comments per post

Hashtags & Captions

Top Hashtags

#mentalhealthawarenessweek(3)
#acttraining(2)
#cpd(2)
#mentalhealth(1)
#psychologists(1)
#psychiatrists(1)

Based on 12 recent posts

Top Caption Words

act(28)
trauma(12)
therapy(9)
client(8)
early(8)
sessions(7)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional35% dominant+Energetic & Driven

The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Travel & Adventure

Content related to travel destinations and adventures

Relevance45%

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance45%

Family & Relationships

Content about family and relationships

Relevance20%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English90%
Portuguese7%
German2%
French1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post87

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 87 accounts.

Best Time to Post

Best performing time: Wednesday 4am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @contextualconsulting's recent content

@contextualconsulting's engagement rate of 0.29% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 3 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 2.9x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 790 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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