copywrite_marketing
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@copywrite_marketing

CopyWrite

PublicSocial Media Agency
12
Posts
332
Followers
839
Following

Durban CSO for brands that need sales — not content. Install your sales engine wa.me/27786405295

copywrit.net
12 posts analyzed

@copywrite_marketing Profile Analysis Summary

Based on the last 12 posts

When we look at how copywrite_marketing's audience interacts with their content, we see an engagement rate of 10.32% — that's about 34 likes and 0 comments per post on average. Compared to similar accounts in the 1K-10K follower range (where the average sits around 5%), this is 106% higher, which suggests a genuinely engaged community.

Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, video content tends to spark 102.3x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 22 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 405 characters.

Key Metrics

332

Followers

839

Following

12

Total Posts

10.24%

Engagement Rate

34

Avg Likes

0

Avg Comments

Authority Score

35/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
1/25

332 followers

Engagement
30/30

10.32% engagement rate

Content
0/20

12 posts, 0 avg comments

Growth
1/15

0.4:1 follower ratio

Trust
3/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

409

Total Likes

2

Total Comments

Engagement Rate

10.32%vs 5% (avg)
+106%

Your engagement rate is 106% above the Nano (1K-10K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

34vs 500 (avg)
-93%

Your average likes are 93% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

0vs 25 (avg)
-99%

Your comments are 99% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Thursday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
2002

Growth in 2026 isn’t a secret. It’s an engine What actually drives growth in 2026? It’s not the al...

View on Instagram
Content
Video
High Performer
1640

3 Brands. 1 Goal: Total Dominance. We’re opening 3 spots for our January/February intake. We don'...

View on Instagram
Content
Video
High Performer
120

Juggling your Durban hustle and socials? It’s like driving a your car through a taxi strike—no fuel,...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 200 likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Better
Avg Likes51
Avg Comments0

Photos

Avg Likes1
Avg Comments0

Videos outperform photos by 50 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">99.3</span>%

Likes Trend

-99.3%

Before: 68 avg

After: 1 avg

Comments Trend

-100.0%

Before: 0 avg

After: 0 avg

Total Engagement

-99.3%

Before: 68 avg

After: 1 avg

Caption Length Analysis

Caption Length Distribution

No Caption
4
0 chars
Short
1
1-100 chars
Medium
4
101-500 chars
Long
3
500+ chars
No Caption
Likes2
Comments0
Short
Likes1
Comments0
Medium
Likes45
Comments0
LongBest
Likes74
Comments1

Average caption length: 270 characters. Long captions (500+ chars) perform best with 75 avg engagements.

Hashtag Performance

With Hashtags

Better

3

posts

Avg Likes125
Avg Comments1

Without Hashtags

9

posts

Avg Likes4
Avg Comments0

Most Used Hashtags

#durbanbusiness×3#growth2026×1#businessstrategysa×1#revenuearchitecture×1#salesengine×1#marketingoffer×1#agencylife×1#copywriteroster×1#smegrowth2026×1#southafricabusiness×1

Average 1.3 hashtags per post. Posts with hashtags get 122 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 332 followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

2.527

Poor

Engagement Rate

10.32%

Above average

Total Followers

332

Following 839
Profile Insights
  • Following exceeds followers - may indicate follow-back strategy
  • Engagement rate is above the 5-10% benchmark for micro accounts
  • Average of 34 likes and 0 comments per post

Hashtags & Captions

Top Hashtags

#durbanbusiness(3)
#growth2026(1)
#businessstrategysa(1)
#revenuearchitecture(1)
#salesengine(1)
#marketingoffer(1)

Based on 12 recent posts

Top Caption Words

businesses(7)
growth(5)
consistency(4)
content(4)
message(3)
attention(3)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional48% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance13%

Photography & Art

Focus on visual storytelling and artistic content

Relevance9%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English86%
Portuguese10%
German3%
Spanish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeEmerging Creator

Under 1K followers

Est. Reach per Post102

Estimated based on average engagement × 3

Audience Summary

This growing account shows very high engagement with primarily English content. Average post reaches an estimated 102 accounts.

Best Time to Post

Best performing time: Thursday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @copywrite_marketing's recent content

@copywrite_marketing's engagement rate of 10.32% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 22 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 5.9x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 405 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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