darlenebmakeup
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@darlenebmakeup

Travel Makeup Artist | Brandy Darlene

PublicMakeup Artist
12
Posts
3.9K
Followers
417
Following

LA / OC | Bridal / special occasion artist | Yes, I travel anywhere ✈️✨ | Studio located in Long Beach, CA | Featured on TikTok ✨ Book Here ↘️

www.darlenebmakeup.com/
12 posts analyzed

@darlenebmakeup Profile Analysis Summary

Based on the last 12 posts

When we look at how darlenebmakeup's audience interacts with their content, we see an engagement rate of 13.23% — that's about 486 likes and 26 comments per post on average. Compared to similar accounts in the 1K-10K follower range (where the average sits around 5%), this is 165% higher, which suggests a genuinely engaged community.

Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, video content tends to spark 2.1x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 9 days — a infrequent rhythm. Captions tend to be detailed, averaging around 575 characters.

Key Metrics

3.9K

Followers

417

Following

12

Total Posts

13.23%

Engagement Rate

486

Avg Likes

26

Avg Comments

Authority Score

53/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

3,870 followers

Engagement
30/30

13.23% engagement rate

Content
7/20

12 posts, 26 avg comments

Growth
7/15

9.3:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

5.8K

Total Likes

306

Total Comments

Engagement Rate

13.23%vs 5% (avg)
+165%

Your engagement rate is 165% above the Nano (1K-10K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

486vs 500 (avg)
On par

Your likes performance matches the Nano (1K-10K) average. Consistent performance across your content.

Avg. Comments per Post

26vs 25 (avg)
On par

Your comment engagement is typical for Nano (1K-10K) accounts. Maintain your current interaction strategy.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
3.9K27

The most requested brown nude lip combo 🤎💍✨ That perfect pinky-brown blend I’ve been loving on my ...

View on Instagram
Content
Most Comments
444145

The day is finally here!! 🤍✨ We officially have a studio open for all things glam, and this has bee...

View on Instagram
Content
High Performer
26473

Another year around the sun… and I keep coming back to this feeling… life feels different now. Becom...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 3.9K likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Better
Avg Likes611
Avg Comments9

Photos

Avg Likes237
Avg Comments59

Videos outperform photos by 324 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">187.0</span>%

Likes Trend

+221.7%

Before: 231 avg

After: 742 avg

Comments Trend

-49.3%

Before: 34 avg

After: 17 avg

Total Engagement

+187.0%

Before: 265 avg

After: 759 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
9
101-500 chars
Long
3
500+ chars
MediumBest
Likes551
Comments8
Long
Likes294
Comments79

Average caption length: 575 characters. Medium captions (101-500 chars) perform best with 559 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes486
Avg Comments26

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#bridalmakeupartist×7#travelmua×6#travelingmua×4#bridalglam×4#weddingmakeup×4#bridalmakeup×4#longbeachmakeupartist×2#travelmakeupartist×2#softglam×2#bridemakeup×2

Average 5.0 hashtags per post. Posts with hashtags get 512 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 3.9K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.108

Good

Engagement Rate

13.23%

Above average

Total Followers

3.9K

Following 417
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is above the 5-10% benchmark for micro accounts
  • Average of 486 likes and 26 comments per post

Hashtags & Captions

Top Hashtags

#bridalmakeupartist(7)
#travelmua(6)
#travelingmua(4)
#bridalglam(4)
#weddingmakeup(4)
#bridalmakeup(4)

Based on 12 recent posts

Top Caption Words

love(9)
studio(7)
glam(7)
every(6)
bride(6)
space(5)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative29% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Travel & Adventure

Content related to travel destinations and adventures

Relevance100%

Family & Relationships

Content about family and relationships

Relevance89%

Beauty & Skincare

Beauty tips and skincare routines

Relevance80%

Photography & Art

Focus on visual storytelling and artistic content

Relevance39%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English83%
Portuguese8%
Spanish4%
German3%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post1.5K

Estimated based on average engagement × 3

Audience Summary

This growing account shows very high engagement with primarily English content. Average post reaches an estimated 1.5K accounts.

Best Time to Post

Best performing time: Saturday 12am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @darlenebmakeup's recent content

@darlenebmakeup's engagement rate of 13.23% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 9 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 7.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 575 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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