@datenightcapital
datenight Ottawa
Ottawa's best date ideas & experiences✨ It's Date Night™ by @datenightdigital 💌 info@itsdatenight.com
@datenightcapital Profile Analysis Summary
Based on the last 12 posts
When we look at how datenightcapital's audience interacts with their content, we see an engagement rate of 0.20% — that's about 47 likes and 10 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, video content tends to spark 3.2x more interaction than photos — worth noting for anyone studying this account's strategy.
Key Metrics
28.6K
Followers
5.6K
Following
2.8K
Total Posts
0.20%
Engagement Rate
47
Avg Likes
10
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
28,581 followers
0.20% engagement rate
2800 posts, 10 avg comments
5.1:1 follower ratio
Building credibility
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
563
Total Likes
122
Total Comments
Engagement Rate
Your engagement rate is 92% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 98% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 87% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
3.0
Posts per day
21
Posts per week
Thursday
Most active day
Posts by Weekday
Top Performing Content
Ottawa, you know I got you with ALL✨the✨GOODS @caramello_cafee opened up and we hadddd to try. To g...
View on Instagram
New AYCE Sunday brunch in Ottawa to make your Sundays better! You need to visit Council Oak Sunday...
View on Instagram
A moment in full bloom, tucked inside a café 🌸 A gastronomical experience like no other, hidden in...
View on InstagramAnalyzed 12 posts. Top content receives 240 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 55 avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">28.3</span>%
Likes Trend
+4.0%
Before: 46 avg
After: 48 avg
Comments Trend
+308.3%
Before: 4 avg
After: 16 avg
Total Engagement
+28.3%
Before: 50 avg
After: 64 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 480 characters. Medium captions (101-500 chars) perform best with 79 avg engagements.
Hashtag Performance
With Hashtags
11
posts
Without Hashtags
1
posts
Most Used Hashtags
Average 3.3 hashtags per post. Posts without hashtags perform 49 better on average.
Growth Indicators
Account Classification
Small InfluencerWith 28.6K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.195
GoodEngagement Rate
0.20%
Below averageTotal Followers
28.6K
Following 5.6K- • Good ratio - more followers than following
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 47 likes and 10 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Family & Relationships
Content about family and relationships
Entertainment & Music
Entertainment, music, and nightlife content
Travel & Adventure
Content related to travel destinations and adventures
Food & Cuisine
Food-related content and culinary experiences
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 141 accounts.
Best Time to Post
Best performing time: Sunday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @datenightcapital's recent content
@datenightcapital's engagement rate of 0.20% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is high with an average interval of 0 days between posts. high frequency typically leads to better audience retention.
Best performing video generated 4.4x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 480 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.