deadline
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@deadline

Deadline

PublicNews & media website
12
Posts
711.2K
Followers
1.6K
Following

𝘛𝘩𝘦 𝘿𝙚𝙛𝙞𝙣𝙞𝙩𝙞𝙫𝙚 𝘊𝘩𝘰𝘪𝘤𝘦 𝘧𝘰𝘳 𝘐𝘯𝘥𝘶𝘴𝘵𝘳𝘺 𝘐𝘯𝘴𝘪𝘥𝘦𝘳𝘴

linkin.bio/deadline
12 posts analyzed

@deadline Profile Analysis Summary

Based on the last 12 posts

When we look at how deadline's audience interacts with their content, we see an engagement rate of 0.51% — that's about 3.6K likes and 27 comments per post on average. For accounts in the 500K-1M follower range, the typical rate is around 1.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 42% of recent posts are videos and 58% are photos.

On the posting side, new content shows up pretty much every day — a highly consistent rhythm. Captions tend to be moderate-length, averaging around 331 characters.

Key Metrics

711.2K

Followers

1.6K

Following

12

Total Posts

0.51%

Engagement Rate

3.6K

Avg Likes

27

Avg Comments

Authority Score

53/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
20/25

711,210 followers

Engagement
8/30

0.51% engagement rate

Content
0/20

12 posts, 27 avg comments

Growth
15/15

447.3:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Macro (500K-1M)

43K

Total Likes

323

Total Comments

Engagement Rate

0.51%vs 1.5% (avg)
-66%

Your engagement rate is 66% below the Macro (500K-1M) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

3,580vs 25,000 (avg)
-86%

Your average likes are 86% below typical Macro (500K-1M) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

27vs 500 (avg)
-95%

Your comments are 95% below the Macro (500K-1M) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

1.7

Posts per day

Average

12

Posts per week

Low consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
15.8K160

Deadline’s #Cannes2026 Disruptors Cover Story: Sebastian Stan On His Romanian Roots In ‘Fjord’, Fat...

View on Instagram
Content
High Performer
9.4K30

Between Christian Mungiu’s 'Fjord' and 'The Batman: Part II,' Sebastian Stan contemplates fatherhood...

View on Instagram
Content
High Performer
6.8K42

'Club Kid's Jordan Firstman, Cara Delevingne and Diego Calva at the #Cannes2026 Deadline Studio. ⁠ ⁠...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 15.8K likes on average.

Content Type Analysis

Content Distribution

42%
58%
Videos (5)Photos (7)

Videos

Better
Avg Likes3.6K
Avg Comments41

Photos

Avg Likes3.6K
Avg Comments17

Videos outperform photos by 76 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">92.0</span>%

Likes Trend

-92.0%

Before: 6.6K avg

After: 527 avg

Comments Trend

-81.7%

Before: 46 avg

After: 8 avg

Total Engagement

-92.0%

Before: 6.7K avg

After: 536 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
9
101-500 chars
Long
3
500+ chars
MediumBest
Likes4K
Comments32
Long
Likes2.2K
Comments13

Average caption length: 331 characters. Medium captions (101-500 chars) perform best with 4.1K avg engagements.

Hashtag Performance

With Hashtags

Better

8

posts

Avg Likes5.1K
Avg Comments36

Without Hashtags

4

posts

Avg Likes497
Avg Comments9

Most Used Hashtags

#cannes2026×6#strangerthings×1#cannesfilmfestival×1

Average 0.7 hashtags per post. Posts with hashtags get 4.7K more avg engagements.

Growth Indicators

Account Classification

Large Influencer
1K10K50K500K1M10M+

With 711.2K followers, this account falls in the Large category (500K-1M). Typical engagement for this tier: 0.5-1%

Following/Followers

0.002

Excellent

Engagement Rate

0.51%

Above average

Total Followers

711.2K

Following 1.6K
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is above the 0.5-1% benchmark for large accounts
  • Average of 3.6K likes and 27 comments per post

Hashtags & Captions

Top Hashtags

#cannes2026(6)
#strangerthings(1)
#cannesfilmfestival(1)

Based on 12 recent posts

Top Caption Words

deadline(9)
full(6)
story(5)
stan(4)
part(4)
photo(4)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative38% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance75%

Travel & Adventure

Content related to travel destinations and adventures

Relevance25%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance13%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English87%
Portuguese8%
Spanish1%
German1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post10.7K

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 10.7K accounts.

Best Time to Post

Best performing time: Tuesday 4am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @deadline's recent content

@deadline's engagement rate of 0.51% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.

Best performing video generated 4.4x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 331 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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