deborah_morato
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@deborah_morato

Déborah Morato

PublicPublic figure
12
Posts
29.6K
Followers
2.2K
Following

📺 jornalista @pegn_globo | @tvglobo Uma 🔺 em SP 🤚🏽❤️Madrinha @fraternidadesemfronteiras

@deborah_morato Profile Analysis Summary

Based on the last 12 posts

When we look at how deborah_morato's audience interacts with their content, we see an engagement rate of 2.85% — that's about 752 likes and 92 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 14% higher, which suggests a genuinely engaged community.

Looking at content mix, about 67% of recent posts are videos and 33% are photos.

On the posting side, new content shows up about every 216 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 445 characters.

Key Metrics

29.6K

Followers

2.2K

Following

12

Total Posts

2.85%

Engagement Rate

752

Avg Likes

92

Avg Comments

Authority Score

55/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

29,612 followers

Engagement
16/30

2.85% engagement rate

Content
10/20

12 posts, 92 avg comments

Growth
9/15

13.6:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

9K

Total Likes

1.1K

Total Comments

Engagement Rate

2.85%vs 2.5% (avg)
+14%

Your engagement rate is 14% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

752vs 2,000 (avg)
-62%

Your average likes are 62% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

92vs 80 (avg)
+15%

Your comment rate exceeds the Micro (10K-100K) average by 15%. You're building meaningful conversations with your audience.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
2.5K506

7/04 - Dia do Jornalista ✔️ . E vou dizer sim: MÃÃÃE EU TO NA GLOBOOO!!! . A caminhada foi longa… Fo...

View on Instagram
Content
High Performer
1.4K77

Quando a alegria de outra pessoa for a sua alegria... você terá aprendido o verdadeiro significado d...

View on Instagram
Content
High Performer
1.1K70

26 de agosto - Dia mundial dos AUmigos🐾🐾 . São anjos demais 🍀💖 Eu tenho sorte de ter essas duas ...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 2.5K likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Avg Likes691
Avg Comments107

Photos

Better
Avg Likes875
Avg Comments64

Photos outperform videos by 141 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">69.0</span>%

Likes Trend

-68.5%

Before: 1.1K avg

After: 360 avg

Comments Trend

-72.9%

Before: 145 avg

After: 39 avg

Total Engagement

-69.0%

Before: 1.3K avg

After: 400 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
9
101-500 chars
Long
3
500+ chars
Medium
Likes505
Comments54
LongBest
Likes1.5K
Comments208

Average caption length: 445 characters. Long captions (500+ chars) perform best with 1.7K avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes752
Avg Comments92

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#empreendedorismo×7#meumundo×4#negocios×4#amor×3#gratidao×2#mundeh×2#pet×2#❤️×2#negocio×2#praia×2

Average 7.8 hashtags per post. Posts with hashtags get 844 more avg engagements.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 29.6K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.074

Excellent

Engagement Rate

2.85%

Below average

Total Followers

29.6K

Following 2.2K
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 3-5% benchmark for small accounts
  • Average of 752 likes and 92 comments per post

Hashtags & Captions

Top Hashtags

#empreendedorismo(7)
#meumundo(4)
#negocios(4)
#amor(3)
#gratidao(2)
#mundeh(2)

Based on 12 recent posts

Top Caption Words

uma(10)
neg(7)
voc(6)
ria(5)
pra(5)
hist(5)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional58% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance100%

Family & Relationships

Content about family and relationships

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance17%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Portuguese44%
Spanish22%
Turkish15%
French13%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post2.3K

Estimated based on average engagement × 3

Audience Summary

This established account shows average engagement with primarily Portuguese content. Average post reaches an estimated 2.3K accounts.

Best Time to Post

Best performing time: Tuesday 12am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @deborah_morato's recent content

@deborah_morato's engagement rate of 2.85% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 216 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 3.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 445 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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