deckmargin
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@deckmargin

DeckMargin | Deck Cost Estimator

PublicProduct/service
12
Posts
9
Followers
3
Following

Deck project cost & profit estimator Stop guessing your deck pricing Built for contractors Launching soon ↓

deckmargin.com
12 posts analyzed

@deckmargin Profile Analysis Summary

Based on the last 12 posts

When we look at how deckmargin's audience interacts with their content, we see an engagement rate of 42.59% — that's about 4 likes and 0 comments per post on average. Compared to similar accounts in the 1K-10K follower range (where the average sits around 5%), this is 752% higher, which suggests a genuinely engaged community.

Looking at content mix, about 92% of recent posts are videos and 8% are photos.

On the posting side, new content shows up about every 4 days — a moderately consistent rhythm. Captions tend to be concise, averaging around 119 characters.

Key Metrics

9

Followers

3

Following

12

Total Posts

44.44%

Engagement Rate

4

Avg Likes

0

Avg Comments

Authority Score

38/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
0/25

9 followers

Engagement
30/30

42.59% engagement rate

Content
0/20

12 posts, 0 avg comments

Growth
5/15

3.0:1 follower ratio

Trust
3/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

46

Total Likes

0

Total Comments

Engagement Rate

42.59%vs 5% (avg)
+752%

Your engagement rate is 752% above the Nano (1K-10K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

4vs 500 (avg)
-99%

Your average likes are 99% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

0vs 25 (avg)
-100%

Your comments are 100% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.3

Posts per day

Average

2

Posts per week

Low consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
100

If my dog can estimate with DeckMargin, what are you waiting for? #deckbuilder #puppy #construction...

View on Instagram
Content
Most Comments
-10

ou finished the job. Got paid. Then did the math. Turns out you made $11 an hour. That’s not a prici...

View on Instagram
Content
Video
High Performer
70

Quoting decks should be this simple. #constructiontech #deckbuilding #contractor #saas

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 10 likes on average.

Content Type Analysis

Content Distribution

92%
Videos (11)Photos (1)

Videos

Better
Avg Likes4
Avg Comments0

Photos

Avg Likes-1
Avg Comments0

Videos outperform photos by 5 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">78.9</span>%

Likes Trend

-78.9%

Before: 6 avg

After: 1 avg

Comments Trend

+0.0%

Before: 0 avg

After: 0 avg

Total Engagement

-78.9%

Before: 6 avg

After: 1 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
6
1-100 chars
Medium
6
101-500 chars
Long
500+ chars
ShortBest
Likes5
Comments0
Medium
Likes3
Comments0

Average caption length: 119 characters. Short captions (1-100 chars) perform best with 5 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes4
Avg Comments0
#Ì·

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#contractor×8#deckbuilding×7#saas×6#construction×5#decks×5#spring×5#deckbuilder×3#constructionbusiness×2#estimating×2#contractorlife×2

Average 4.3 hashtags per post. Posts with hashtags get 4 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 9 followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.333

Good

Engagement Rate

42.59%

Above average

Total Followers

9

Following 3
Profile Insights
  • • Good ratio - more followers than following
  • • Engagement rate is above the 5-10% benchmark for micro accounts
  • • Average of 4 likes and 0 comments per post

Hashtags & Captions

Top Hashtags

#contractor(8)
#deckbuilding(7)
#saas(6)
#construction(5)
#decks(5)
#spring(5)

Based on 12 recent posts

Top Caption Words

deckmargin(6)
quotes(4)
margin(2)
free(2)
trial(2)
easy(2)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative53% dominant+Energetic & Driven

The overall tone of this profile's content leans towards neutral & informative with elements of energetic & driven.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance50%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance50%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance50%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English87%
Portuguese9%
German2%
French2%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeEmerging Creator

Under 1K followers

Est. Reach per Post12

Estimated based on average engagement × 3

Audience Summary

This growing account shows very high engagement with primarily English content. Average post reaches an estimated 12 accounts.

Best Time to Post

Best performing time: Friday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @deckmargin's recent content

@deckmargin's engagement rate of 42.59% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 92% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.

Best performing video generated 2.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 119 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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