@devonbroughton
Devon Broughton
Cape Town Inquires: info@epgroup.co
@devonbroughton Profile Analysis Summary
Based on the last 12 posts
When we look at how devonbroughton's audience interacts with their content, we see an engagement rate of 18.53% — that's about 191.1K likes and 1.5K comments per post on average. Compared to similar accounts in the 1M+ follower range (where the average sits around 1.2%), this is 1444% higher, which suggests a genuinely engaged community.
Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, video content tends to spark 27.3x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 73 days — a infrequent rhythm. Captions tend to be concise, averaging around 31 characters.
Key Metrics
1M
Followers
1.6K
Following
12
Total Posts
18.53%
Engagement Rate
191.1K
Avg Likes
1.5K
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
1,039,084 followers
18.53% engagement rate
12 posts, 1487 avg comments
637.9:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
2.3M
Total Likes
17.8K
Total Comments
Engagement Rate
Your engagement rate is 1444% above the Mega (1M+) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 139% above the Mega (1M+) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comment engagement is typical for Mega (1M+) accounts. Maintain your current interaction strategy.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Saturday
Most active day
Posts by Weekday
Top Performing Content
Analyzed 12 posts. Top content receives 948.1K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 309.9K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">80.5</span>%
Likes Trend
-80.5%
Before: 319.7K avg
After: 62.4K avg
Comments Trend
-82.1%
Before: 2.5K avg
After: 452 avg
Total Engagement
-80.5%
Before: 322.2K avg
After: 62.9K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 31 characters. Short captions (1-100 chars) perform best with 192.5K avg engagements.
Hashtag Performance
With Hashtags
2
posts
Without Hashtags
10
posts
Most Used Hashtags
Average 0.2 hashtags per post. Posts without hashtags perform 217.8K better on average.
Growth Indicators
Account Classification
Mega InfluencerWith 1M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%
Following/Followers
0.002
ExcellentEngagement Rate
18.53%
Above averageTotal Followers
1M
Following 1.6K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 0.2-0.5% benchmark for mega accounts
- • Average of 191.1K likes and 1.5K comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards positive & uplifting with elements of energetic & driven.
Entertainment & Music
Entertainment, music, and nightlife content
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
1M+ followers
Estimated based on average engagement × 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 573.2K accounts.
Best Time to Post
Best performing time: Monday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @devonbroughton's recent content
@devonbroughton's engagement rate of 18.53% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 73 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 5.0x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 31 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.