diywithemm
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@diywithemm

Emily

PublicEntrepreneur
12
Posts
1.6K
Followers
194
Following

craft business | cricut tips | crafty inspo your new cricut + crafting bff 🤎 handmade glasses, keychains + more! ↓ shop here! ↓

beacons.ai/diywithemm
12 posts analyzed

@diywithemm Profile Analysis Summary

Based on the last 12 posts

When we look at how diywithemm's audience interacts with their content, we see an engagement rate of 4.86% — that's about 77 likes and 2 comments per post on average. This lines up well with the 5% average for accounts with 1K-10K followers — a solid, steady performance.

Looking at content mix, about 83% of recent posts are videos and 17% are photos. Interestingly, video content tends to spark 31.5x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 52 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 278 characters.

Key Metrics

1.6K

Followers

194

Following

12

Total Posts

4.84%

Engagement Rate

77

Avg Likes

2

Avg Comments

Authority Score

44/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

1,632 followers

Engagement
24/30

4.86% engagement rate

Content
4/20

12 posts, 2 avg comments

Growth
7/15

8.4:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

927

Total Likes

24

Total Comments

Engagement Rate

4.86%vs 5% (avg)
On par

Your engagement rate is on par with the Nano (1K-10K) average. You're performing as expected for your follower tier.

Avg. Likes per Post

77vs 500 (avg)
-85%

Your average likes are 85% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

2vs 25 (avg)
-92%

Your comments are 92% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Thursday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
3794

Did you know that your @cricut can actually write for you? 🙌🏻 You can use the pen feature on SO m...

View on Instagram
Content
Video
Most Comments
35217

Watch me set up for my first craft market! 😊 the process itself took sooo long because we had no id...

View on Instagram
Content
Video
High Performer
1483

Hii here are a few things I sell on my Etsy shop! 🤎 shop name: diywithemm (link in bio) ☁️☁️☁️ #...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 379 likes on average.

Content Type Analysis

Content Distribution

83%
17%
Videos (10)Photos (2)

Videos

Better
Avg Likes92
Avg Comments2

Photos

Avg Likes3
Avg Comments0

Videos outperform photos by 91 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">96.4</span>%

Likes Trend

-96.3%

Before: 149 avg

After: 6 avg

Comments Trend

-100.0%

Before: 4 avg

After: 0 avg

Total Engagement

-96.4%

Before: 153 avg

After: 6 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
11
101-500 chars
Long
1
500+ chars
Medium
Likes52
Comments1
LongBest
Likes352
Comments17

Average caption length: 278 characters. Long captions (500+ chars) perform best with 369 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes77
Avg Comments2

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#crafter×6#diywithemm×6#smallbusiness×4#cricutmade×4#etsyhandmade×3#etsyshop×2#personalizedgifts×2#cricutcrafting×2#creativefabrica×2#cricut×2

Average 7.2 hashtags per post. Posts with hashtags get 79 more avg engagements.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 1.6K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.119

Good

Engagement Rate

4.86%

Below average

Total Followers

1.6K

Following 194
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is below the 5-10% benchmark for micro accounts
  • Average of 77 likes and 2 comments per post

Hashtags & Captions

Top Hashtags

#crafter(6)
#diywithemm(6)
#smallbusiness(4)
#cricutmade(4)
#etsyhandmade(3)
#etsyshop(2)

Based on 12 recent posts

Top Caption Words

use(5)
out(3)
vinyl(3)
off(3)
first(2)
craft(2)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional51% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Family & Relationships

Content about family and relationships

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance78%

Beauty & Skincare

Beauty tips and skincare routines

Relevance33%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English86%
Portuguese9%
German3%
Spanish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelHigh

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post232

Estimated based on average engagement × 3

Audience Summary

This growing account shows high engagement with primarily English content. Average post reaches an estimated 232 accounts.

Best Time to Post

Best performing time: Friday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @diywithemm's recent content

@diywithemm's engagement rate of 4.86% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.

Content strategy is 83% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 52 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 4.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 278 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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