doug.devos
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@doug.devos

Doug DeVos

PublicPublic figure
12
Posts
130.9K
Followers
84
Following

American Believer. Entrepreneur champion. Father, husband, sailor. Co-chairman @Amway, EIC @Believe.Journal, Co-founder @AmericanMagicTeam

thebelievejournal.com
12 posts analyzed

@doug.devos Profile Analysis Summary

Based on the last 12 posts

When we look at how doug.devos's audience interacts with their content, we see an engagement rate of 1.81% β€” that's about 2.3K likes and 36 comments per post on average. This lines up well with the 1.8% average for accounts with 100K-500K followers β€” a solid, steady performance.

Looking at content mix, about 50% of recent posts are videos and 50% are photos.

On the posting side, new content shows up about every 15 days β€” a infrequent rhythm. Captions tend to be moderate-length, averaging around 218 characters.

Key Metrics

130.9K

Followers

84

Following

12

Total Posts

1.81%

Engagement Rate

2.3K

Avg Likes

36

Avg Comments

Authority Score

54/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
17/25

130,911 followers

Engagement
12/30

1.81% engagement rate

Content
0/20

12 posts, 36 avg comments

Growth
15/15

1558.5:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mid-tier (100K-500K)

28K

Total Likes

436

Total Comments

Engagement Rate

1.81%vs 1.8% (avg)
On par

Your engagement rate is on par with the Mid-tier (100K-500K) average. You're performing as expected for your follower tier.

Avg. Likes per Post

2,337vs 8,000 (avg)
-71%

Your average likes are 71% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

36vs 250 (avg)
-85%

Your comments are 85% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Medium consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
5.7K91

On behalf of my siblings, all of our children, grandchildren, and future generations. "We still beli...

View on Instagram
Content
Video
High Performer
3.9K80

It takes ALL of us. πŸ™Œ @doug.devos

View on Instagram
Content
Video
High Performer
2.8K26

We believe in America. Not just for what it gives us, but for the hope it represents to the world.

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 5.7K likes on average.

Content Type Analysis

Content Distribution

50%
50%
Videos (6)Photos (6)

Videos

Better
Avg Likes2.4K
Avg Comments36

Photos

Avg Likes2.3K
Avg Comments37

Videos outperform photos by 167 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">45.6</span>%

Likes Trend

-45.3%

Before: 3K avg

After: 1.7K avg

Comments Trend

-65.8%

Before: 54 avg

After: 19 avg

Total Engagement

-45.6%

Before: 3.1K avg

After: 1.7K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
2
1-100 chars
Medium
10
101-500 chars
Long
500+ chars
ShortBest
Likes3.3K
Comments53
Medium
Likes2.1K
Comments33

Average caption length: 218 characters. Short captions (1-100 chars) perform best with 3.4K avg engagements.

Hashtag Performance

With Hashtags

2

posts

Avg Likes1K
Avg Comments13
#Μ·

Without Hashtags

Better

10

posts

Avg Likes2.6K
Avg Comments41

Most Used Hashtags

#bermudasgpΓ—1#sailgpΓ—1#sailingΓ—1#rockwoolracingΓ—1#dcmexico2026Γ—1#amwaylifeΓ—1

Average 0.5 hashtags per post. Posts without hashtags perform 1.6K better on average.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 130.9K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.001

Excellent

Engagement Rate

1.81%

Above average

Total Followers

130.9K

Following 84
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 1-3% benchmark for medium accounts
  • β€’ Average of 2.3K likes and 36 comments per post

Hashtags & Captions

Top Hashtags

#bermudasgp(1)
#sailgp(1)
#sailing(1)
#rockwoolracing(1)
#dcmexico2026(1)
#amwaylife(1)

Based on 12 recent posts

Top Caption Words

believe(7)
devos(4)
great(3)
grateful(3)
leaders(3)
next(3)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional41% dominant+Positive & Uplifting

The overall tone of this profile's content leans towards romantic & emotional with elements of positive & uplifting.

Family & Relationships

Content about family and relationships

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance75%

Photography & Art

Focus on visual storytelling and artistic content

Relevance63%

Travel & Adventure

Content related to travel destinations and adventures

Relevance38%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English93%
Portuguese6%
German1%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post7K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows average engagement with primarily English content. Average post reaches an estimated 7K accounts.

Best Time to Post

Best performing time: Tuesday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @doug.devos's recent content

@doug.devos's engagement rate of 1.81% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 15 days between posts. low frequency typically leads to better audience retention.

Best performing photo generated 2.4x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 218 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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