douillet.jp
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@douillet.jp

Douillet ︴ドゥイエ

PublicE-commerce website
12
Posts
1K
Followers
2
Following

🌨ふわもこチャンキーニットのお店 🙇‍♀️休業期間のため投稿も返信もお休みしています ✉️お問い合わせはWeb Shopの方へ💁🏻‍♀️ ▽ 編み方、販売店はこちら

douillet.theshop.jp
12 posts analyzed

@douillet.jp Profile Analysis Summary

Based on the last 12 posts

When we look at how douillet.jp's audience interacts with their content, we see an engagement rate of 2.62% — that's about 26 likes and 1 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, video content tends to spark 1.7x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 37 days — a infrequent rhythm. Captions tend to be detailed, averaging around 707 characters.

Key Metrics

1K

Followers

2

Following

12

Total Posts

2.63%

Engagement Rate

26

Avg Likes

1

Avg Comments

Authority Score

44/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

1,025 followers

Engagement
16/30

2.62% engagement rate

Content
4/20

12 posts, 1 avg comments

Growth
15/15

512.5:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

312

Total Likes

10

Total Comments

Engagement Rate

2.62%vs 5% (avg)
-48%

Your engagement rate is 48% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

26vs 500 (avg)
-95%

Your average likes are 95% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

1vs 25 (avg)
-97%

Your comments are 97% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
611

ずーと前に質問いただいてて、動画にします! と言いつつ、遅なりました🥹🙏 糸の色を変える方法です 今回は濃厚ミルク🍨と白雪🌨️の2色を使用しました 今期は、毛糸の配送📦に大忙しで🏃 ...

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Content
Video
Most Comments
335

もうすぐなくなる同梱紙の新しいデザインを考えていたら 可愛いクリスマスのタペストリーできました🎄📜 思いの外…可愛いくできて🙂💗 (ストーリーで興奮してたやつです) 家族からもめちゃくちゃ...

View on Instagram
Content
High Performer
352

ストーリーではお知らせしていたのですが、 ちゃんと投稿できていなかったのでこちらにも🤲💓 2025-26年秋冬のDouilletの販売は 2月をもちまして終了いたしました🧶🍂☃️ 3月から...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 61 likes on average.

Content Type Analysis

Content Distribution

50%
50%
Videos (6)Photos (6)

Videos

Better
Avg Likes32
Avg Comments1

Photos

Avg Likes20
Avg Comments0

Videos outperform photos by 13 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">6.4</span>%

Likes Trend

+1.3%

Before: 26 avg

After: 26 avg

Comments Trend

+800.0%

Before: 0 avg

After: 2 avg

Total Engagement

+6.4%

Before: 26 avg

After: 28 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
3
101-500 chars
Long
9
500+ chars
MediumBest
Likes35
Comments0
Long
Likes23
Comments1

Average caption length: 707 characters. Medium captions (101-500 chars) perform best with 35 avg engagements.

Hashtag Performance

With Hashtags

6

posts

Avg Likes24
Avg Comments1

Without Hashtags

Better

6

posts

Avg Likes28
Avg Comments1

Most Used Hashtags

#チャンキーニット×3#瀬戸内ハンドメイドマルシェ×3#ハートのクッション×2#ハンドメイド岡山×2#ハンドメイドイベント×2#2周年ありがとうございます×1#3年目もよろしくお願いします×1#youtube更新×1#お花の座布団×1#お花のクッション×1

Average 1.4 hashtags per post. Posts without hashtags perform 4 better on average.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 1K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

0.002

Excellent

Engagement Rate

2.62%

Below average

Total Followers

1K

Following 2
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 5-10% benchmark for micro accounts
  • Average of 26 likes and 1 comments per post

Hashtags & Captions

Top Hashtags

#チャンキーニット(3)
#瀬戸内ハンドメイドマルシェ(3)
#ハートのクッション(2)
#ハンドメイド岡山(2)
#ハンドメイドイベント(2)
#2周年ありがとうございます(1)

Based on 12 recent posts

Top Caption Words

douillet(10)
off(8)
thanks(8)
youtube(6)
base(5)
sns(4)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional67% dominant+Positive & Uplifting

The overall tone of this profile's content leans towards romantic & emotional with elements of positive & uplifting.

Family & Relationships

Content about family and relationships

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Japanese72%
Chinese27%
English0%
Portuguese0%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post78

Estimated based on average engagement × 3

Audience Summary

This growing account shows average engagement with primarily Japanese content. Average post reaches an estimated 78 accounts.

Best Time to Post

Best performing time: Wednesday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @douillet.jp's recent content

@douillet.jp's engagement rate of 2.62% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 37 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 2.3x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 707 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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