dr_wlsmall
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@dr_wlsmall

Dr. Waajida | Coach| Author| Speaker

PublicCoach
12
Posts
1.4K
Followers
4.1K
Following

Award winning #hr executive | # 1 #bestsellingauthor Helping you create a life & career rooted in #purpose 🎙@leadingwithpurposepodcast

tinyurl.com/b7cpxvr4
12 posts analyzed

@dr_wlsmall Profile Analysis Summary

Based on the last 12 posts

When we look at how dr_wlsmall's audience interacts with their content, we see an engagement rate of 1.54% — that's about 18 likes and 3 comments per post on average. For accounts in the 1K-10K follower range, the typical rate is around 5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, photo content tends to spark 1.3x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 56 days — a infrequent rhythm. Captions tend to be detailed, averaging around 738 characters.

Key Metrics

1.4K

Followers

4.1K

Following

12

Total Posts

1.50%

Engagement Rate

18

Avg Likes

3

Avg Comments

Authority Score

27/100
Starter

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
4/25

1,404 followers

Engagement
12/30

1.54% engagement rate

Content
10/20

12 posts, 3 avg comments

Growth
1/15

0.3:1 follower ratio

Trust
0/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Nano (1K-10K)

220

Total Likes

39

Total Comments

Engagement Rate

1.54%vs 5% (avg)
-69%

Your engagement rate is 69% below the Nano (1K-10K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

18vs 500 (avg)
-96%

Your average likes are 96% below typical Nano (1K-10K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

3vs 25 (avg)
-87%

Your comments are 87% below the Nano (1K-10K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

High consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
6712

M/A Exclusive: Dr. Waajida Small has built a life and career rooted in grace, grit, and generation...

View on Instagram
Content
Video
High Performer
474

Behind the Scenes of the Wellness Feature of our upcoming issue of Manhattan Avenue, our magazine ai...

View on Instagram
Content
Video
High Performer
256

What’s the truth you’re avoiding? Maybe it’s the exhaustion you mask with achievement. Maybe it’s t...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 67 likes on average.

Content Type Analysis

Content Distribution

50%
50%
Videos (6)Photos (6)

Videos

Avg Likes16
Avg Comments3

Photos

Better
Avg Likes21
Avg Comments4

Photos outperform videos by 6 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">101.2</span>%

Likes Trend

+82.1%

Before: 13 avg

After: 24 avg

Comments Trend

+287.5%

Before: 1 avg

After: 5 avg

Total Engagement

+101.2%

Before: 14 avg

After: 29 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
4
101-500 chars
Long
8
500+ chars
Medium
Likes17
Comments3
LongBest
Likes19
Comments3

Average caption length: 738 characters. Long captions (500+ chars) perform best with 22 avg engagements.

Hashtag Performance

With Hashtags

9

posts

Avg Likes16
Avg Comments2

Without Hashtags

Better

3

posts

Avg Likes26
Avg Comments6

Most Used Hashtags

#leadwell×5#burnoutrecovery×3#womeninleadership×2#womenwholead×2#womenofcolorinleadership×2#auraapp×2#mindfulleadership×2#authenticleadership×2#workwellbeing×2#thriveatwork×2

Average 7.1 hashtags per post. Posts without hashtags perform 14 better on average.

Growth Indicators

Account Classification

Micro Influencer
1K10K50K500K1M10M+

With 1.4K followers, this account falls in the Micro category (1K-10K). Typical engagement for this tier: 5-10%

Following/Followers

2.917

Poor

Engagement Rate

1.54%

Below average

Total Followers

1.4K

Following 4.1K
Profile Insights
  • Following exceeds followers - may indicate follow-back strategy
  • Engagement rate is below the 5-10% benchmark for micro accounts
  • Average of 18 likes and 3 comments per post

Hashtags & Captions

Top Hashtags

#leadwell(5)
#burnoutrecovery(3)
#womeninleadership(2)
#womenwholead(2)
#womenofcolorinleadership(2)
#auraapp(2)

Based on 12 recent posts

Top Caption Words

lead(13)
work(10)
join(8)
leadership(6)
life(5)
space(5)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional45% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Fitness & Health

Posts about fitness, workouts, and healthy living

Relevance36%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance14%

Family & Relationships

Content about family and relationships

Relevance14%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English83%
Portuguese10%
Turkish3%
Spanish2%

Detected from 12 post captions

Audience Engagement

Engagement LevelAverage

Based on likes-to-followers ratio

Account SizeNano Influencer

1K-10K followers

Est. Reach per Post55

Estimated based on average engagement × 3

Audience Summary

This growing account shows average engagement with primarily English content. Average post reaches an estimated 55 accounts.

Best Time to Post

Best performing time: Wednesday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @dr_wlsmall's recent content

@dr_wlsmall's engagement rate of 1.54% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.

Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 56 days between posts. low frequency typically leads to better audience retention.

Best performing photo generated 3.7x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 738 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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