drawingsofjoy_
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@drawingsofjoy_

Joy Marie Howley

PublicArtist
12
Posts
37.4K
Followers
2K
Following

Let’s sketch. ~ Artist & illustrator. joy@petillermanagement.com

@drawingsofjoy_ Profile Analysis Summary

Based on the last 12 posts

When we look at how drawingsofjoy_'s audience interacts with their content, we see an engagement rate of 7.87% β€” that's about 2.9K likes and 21 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 215% higher, which suggests a genuinely engaged community.

Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, photo content tends to spark 1.6x more interaction than videos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 21 days β€” a infrequent rhythm. Captions tend to be moderate-length, averaging around 231 characters.

Key Metrics

37.4K

Followers

2K

Following

12

Total Posts

7.87%

Engagement Rate

2.9K

Avg Likes

21

Avg Comments

Authority Score

56/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

37,373 followers

Engagement
27/30

7.87% engagement rate

Content
0/20

12 posts, 21 avg comments

Growth
9/15

18.7:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

35.1K

Total Likes

248

Total Comments

Engagement Rate

7.87%vs 2.5% (avg)
+215%

Your engagement rate is 215% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

2,921vs 2,000 (avg)
+46%

Your average likes are 46% above the Micro (10K-100K) benchmark. Your content resonates well with your audience.

Avg. Comments per Post

21vs 80 (avg)
-74%

Your comments are 74% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

0

Posts per week

Medium consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
12.7K60

Queen of tour outfits, Olivia Dean has pulled out all the stops during the Art of Loving tour with t...

View on Instagram
Content
Video
High Performer
8.9K33

It’s the art of loving (people’s outfits)✍️ The polka dots were out in full force for Olivia Dean a...

View on Instagram
Content
Video
High Performer
5.4K52

Sketching the beautiful people at Vogue Scandinavia x Google Gemini for Copenhagen Fashion Week ✍️ ...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 12.7K likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Avg Likes2.5K
Avg Comments20

Photos

Better
Avg Likes3.8K
Avg Comments23

Photos outperform videos by 1.4K avg engagements per post.

Engagement Trend

Overall Trend

Stable

Comparing 6 older posts to 6 recent posts. Overall engagement has remained stable by <span class="font-medium text-red-400">1.9</span>%

Likes Trend

-1.7%

Before: 2.9K avg

After: 2.9K avg

Comments Trend

-24.1%

Before: 24 avg

After: 18 avg

Total Engagement

-1.9%

Before: 3K avg

After: 2.9K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
12
101-500 chars
Long
500+ chars
MediumBest
Likes2.9K
Comments21

Average caption length: 231 characters. Medium captions (101-500 chars) perform best with 2.9K avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes2.9K
Avg Comments21
#Μ·

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#fashionillustrationΓ—11#drawingpeopleΓ—9#editorialillustrationΓ—3#livedrawingΓ—3#springoutfitΓ—3#sketchbookΓ—2#urbansketchingΓ—2#ootdΓ—2#londonstyleΓ—2#copenhagenfashionweekΓ—2

Average 6.1 hashtags per post. Posts with hashtags get 2.9K more avg engagements.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 37.4K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.053

Excellent

Engagement Rate

7.87%

Above average

Total Followers

37.4K

Following 2K
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 3-5% benchmark for small accounts
  • β€’ Average of 2.9K likes and 21 comments per post

Hashtags & Captions

Top Hashtags

#fashionillustration(11)
#drawingpeople(9)
#editorialillustration(3)
#livedrawing(3)
#springoutfit(3)
#sketchbook(2)

Based on 12 recent posts

Top Caption Words

outfits(5)
people(5)
fashion(4)
sketch(4)
art(4)
london(3)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional55% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance30%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance5%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance3%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English86%
Portuguese9%
German4%
Turkish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelVery High

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post8.8K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows very high engagement with primarily English content. Average post reaches an estimated 8.8K accounts.

Best Time to Post

Best performing time: Sunday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @drawingsofjoy_'s recent content

@drawingsofjoy_'s engagement rate of 7.87% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 21 days between posts. low frequency typically leads to better audience retention.

Best performing photo generated 4.3x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 231 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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