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dubaimediaoffice's engagement rate sits at 0.11%. For accounts with 500K-1M followers, the average is around 1.5%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 33% are videos and 67% are photos. Notably, photos tend to get 2.3x more engagement than videos. New content goes up pretty much every day — a very consistent posting habit. Captions lean detailed, averaging 703 characters.
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DubaiMediaOffice
المكتب الإعلامي لحكومة دبي The official Instagram account of the Government of Dubai Media Office