@ecotools
ECOTOOLS
Elevated beauty & wellness essentials for everyday๐ค Eco-friendly makeup brushes, bath and hair tools๐ฑ
@ecotools Profile Analysis Summary
Based on the last 12 posts
When we look at how ecotools's audience interacts with their content, we see an engagement rate of 0.00% โ that's about -1 likes and 5 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here โ but every audience is different.
Looking at content mix, about 50% of recent posts are videos and 50% are photos.
On the posting side, new content shows up about every 15 days โ a infrequent rhythm. Captions tend to be moderate-length, averaging around 190 characters.
Key Metrics
280.9K
Followers
989
Following
12
Total Posts
0.00%
Engagement Rate
-1
Avg Likes
5
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
280,900 followers
0.00% engagement rate
12 posts, 5 avg comments
284.0:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
-12
Total Likes
58
Total Comments
Engagement Rate
Your engagement rate is 100% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 100% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 98% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
1
Posts per week
Wednesday
Most active day
Posts by Weekday
Top Performing Content
little moments of self care, made better ๐ฟโจ featuring our sea gems singles + dry brush for the perf...
View on Instagram
itโs time for a refresh...letโs haul๐ค get up to 30% off all your ecotools favorites including the s...
View on Instagram
We heard 2026 is the new 2016๐ค Itโs only right to post a #throwbackthursday โจ
View on InstagramAnalyzed 12 posts. Top content receives -1 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos and photos perform equally in terms of engagement.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">30.0</span>%
Likes Trend
+0.0%
Before: -1 avg
After: -1 avg
Comments Trend
+23.1%
Before: 4 avg
After: 5 avg
Total Engagement
+30.0%
Before: 3 avg
After: 4 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 190 characters. Short captions (1-100 chars) perform best with 6 avg engagements.
Hashtag Performance
With Hashtags
1
posts
Without Hashtags
11
posts
Most Used Hashtags
Average 0.1 hashtags per post. Posts with hashtags get 2 more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 280.9K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.004
ExcellentEngagement Rate
0.00%
Below averageTotal Followers
280.9K
Following 989- โข Very influential - follows far fewer than followers
- โข Engagement rate is below the 1-3% benchmark for medium accounts
- โข Average of -1 likes and 5 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of positive & uplifting.
Beauty & Skincare
Beauty tips and skincare routines
Nature & Environment
Posts featuring natural landscapes and wildlife
Business & Motivation
Entrepreneurship and motivational content
Family & Relationships
Content about family and relationships
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement ร 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated -3 accounts.
Best Time to Post
Best performing time: Monday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @ecotools's recent content
@ecotools's engagement rate of 0.00% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 15 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 2.9x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 190 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.