@elcomercio
Diario El Comercio
Cuenta oficial de elcomercio.pe, miembro de #TheTrustProject
@elcomercio Profile Analysis Summary
Based on the last 12 posts
When we look at how elcomercio's audience interacts with their content, we see an engagement rate of 0.03% — that's about 540 likes and 19 comments per post on average. For accounts in the 1M+ follower range, the typical rate is around 1.2%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, photo content tends to spark 1.3x more interaction than videos — worth noting for anyone studying this account's strategy.
Key Metrics
1.7M
Followers
383
Following
12
Total Posts
0.03%
Engagement Rate
540
Avg Likes
19
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
1,707,901 followers
0.03% engagement rate
12 posts, 19 avg comments
4459.3:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
6.5K
Total Likes
225
Total Comments
Engagement Rate
Your engagement rate is 97% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 99% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 99% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
12.0
Posts per day
84
Posts per week
Sunday
Most active day
Posts by Weekday
Top Performing Content
Luego de firmar una de las campañas más importantes de su historia reciente, las jugadoras de Alianz...
View on Instagram
🔊 Antonella, hija del Puma Carranza: “Qué pena que (Paolo Guerrero) manche todo lo que hizo en el c...
View on Instagram
🗳️📊 La #ONPE actualizó los resultados electorales y anuló los votos emitidos por la fórmula presid...
View on InstagramAnalyzed 12 posts. Top content receives 2K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 153 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">64.8</span>%
Likes Trend
-66.9%
Before: 811 avg
After: 269 avg
Comments Trend
+47.3%
Before: 15 avg
After: 22 avg
Total Engagement
-64.8%
Before: 827 avg
After: 291 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 349 characters. Medium captions (101-500 chars) perform best with 606 avg engagements.
Hashtag Performance
With Hashtags
10
posts
Without Hashtags
2
posts
Most Used Hashtags
Average 2.0 hashtags per post. Posts without hashtags perform 1.2K better on average.
Growth Indicators
Account Classification
Mega InfluencerWith 1.7M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%
Following/Followers
0.000
ExcellentEngagement Rate
0.03%
Below averageTotal Followers
1.7M
Following 383- • Very influential - follows far fewer than followers
- • Engagement rate is below the 0.2-0.5% benchmark for mega accounts
- • Average of 540 likes and 19 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of positive & uplifting.
Business & Motivation
Entrepreneurship and motivational content
Entertainment & Music
Entertainment, music, and nightlife content
Beauty & Skincare
Beauty tips and skincare routines
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
1M+ followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily Spanish content. Average post reaches an estimated 1.6K accounts.
Best Time to Post
Best performing time: Sunday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @elcomercio's recent content
@elcomercio's engagement rate of 0.03% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is high with an average interval of 0 days between posts. high frequency typically leads to better audience retention.
Best performing video generated 3.7x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 349 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.