espn's engagement rate sits at 0.37%. For accounts with 1M+ followers, the average is around 1.2%, so there's some room to grow — though every community is unique.

Out of the last 12 posts, 33% are videos and 67% are photos. Notably, videos tend to get 1.6x more engagement than photos. Content shows up about every 8 days. Captions lean concise, averaging 103 characters.