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essence's engagement rate sits at 0.01%. For accounts with 1M+ followers, the average is around 1.2%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 42% are videos and 58% are photos. Notably, photos tend to get 6.9x more engagement than videos. New posts appear roughly every 2 days — a steady, reliable rhythm. Captions lean moderate, averaging 271 characters.
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ESSENCE
Explore the most impactful hashtags used in recent posts. These tags highlight the core interests and trending topics that define this profile's digital influence and content strategy.
We love Black women deeply. Since 1970. Proud home of the #ESSIES #BlackOwned #WeLoveUs @EssenceFest @essencegu_ @esse...