@exploreminas
Jéssica Trindade e Felipe | Minas Gerais • Viagens • Turismo
Jéssica, Felipe e Samuel |📍Belo Horizonte Viagens e muita cultura em MG e pelo BR 📩 contato@exploremg.com ⬇️ GUIA PRÁTICO DE OURO PRETO ⬇️
@exploreminas Profile Analysis Summary
Based on the last 12 posts
When we look at how exploreminas's audience interacts with their content, we see an engagement rate of 0.39% — that's about 396 likes and 27 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, video content tends to spark 1.5x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 37 days — a infrequent rhythm. Captions tend to be detailed, averaging around 705 characters.
Key Metrics
109K
Followers
3.5K
Following
12
Total Posts
0.39%
Engagement Rate
396
Avg Likes
27
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
109,029 followers
0.39% engagement rate
12 posts, 27 avg comments
31.5:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
4.8K
Total Likes
318
Total Comments
Engagement Rate
Your engagement rate is 78% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 95% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 89% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Sunday
Most active day
Posts by Weekday
Top Performing Content
O Santuário do Caraça é uma ótima opção pra aproveitar o feriado de Tiradentes com calma, natureza e...
View on Instagram
O #ExploreMinasViaja desembarcou novamente no paraíso das águas quentes em Goiás! ☀️ Dessa vez, nos...
View on Instagram
Diamantina, no Vale do Jequitinhonha, é Patrimônio Cultural da Humanidade pela UNESCO ✨ A cidade en...
View on InstagramAnalyzed 12 posts. Top content receives 1K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 157 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">34.1</span>%
Likes Trend
-34.2%
Before: 478 avg
After: 314 avg
Comments Trend
-32.6%
Before: 32 avg
After: 21 avg
Total Engagement
-34.1%
Before: 509 avg
After: 336 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 705 characters. Long captions (500+ chars) perform best with 447 avg engagements.
Hashtag Performance
With Hashtags
10
posts
Without Hashtags
2
posts
Most Used Hashtags
Average 3.3 hashtags per post. Posts without hashtags perform 53 better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 109K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.032
ExcellentEngagement Rate
0.39%
Below averageTotal Followers
109K
Following 3.5K- • Very influential - follows far fewer than followers
- • Engagement rate is below the 1-3% benchmark for medium accounts
- • Average of 396 likes and 27 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Travel & Adventure
Content related to travel destinations and adventures
Entertainment & Music
Entertainment, music, and nightlife content
Nature & Environment
Posts featuring natural landscapes and wildlife
Beauty & Skincare
Beauty tips and skincare routines
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily Portuguese content. Average post reaches an estimated 1.2K accounts.
Best Time to Post
Best performing time: Thursday 8pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @exploreminas's recent content
@exploreminas's engagement rate of 0.39% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 37 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 2.6x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 705 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.