firststepscanada
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@firststepscanada

First Steps | Housing em Calgary e região

Public
12
Posts
11.1K
Followers
1.3K
Following

🏡Encontro o seu Novo Lar em Calgary e região 🤩Desde 2018 entregando segurança e conforto 🌟846 famílias atendidas 🙏🎉 Fale comigo aqui👇

@firststepscanada Profile Analysis Summary

Based on the last 12 posts

When we look at how firststepscanada's audience interacts with their content, we see an engagement rate of 0.64% — that's about 62 likes and 9 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, video content tends to spark 1.9x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 67 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 433 characters.

Key Metrics

11.1K

Followers

1.3K

Following

12

Total Posts

0.64%

Engagement Rate

62

Avg Likes

9

Avg Comments

Authority Score

45/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

11,128 followers

Engagement
8/30

0.64% engagement rate

Content
10/20

12 posts, 9 avg comments

Growth
7/15

8.7:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

743

Total Likes

112

Total Comments

Engagement Rate

0.64%vs 2.5% (avg)
-74%

Your engagement rate is 74% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

62vs 2,000 (avg)
-97%

Your average likes are 97% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

9vs 80 (avg)
-88%

Your comments are 88% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Low consistency

Friday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
14949

O vento está soprando para você vir até a concessionária e sair de carro novo, viu! 🙂‍↕️ #brasilei...

View on Instagram
Content
High Performer
1441

Clique no link da bio você agende a sua vídeo call ainda hoje e 100% gratuita. Conte conosco. Adm,...

View on Instagram
Content
Video
High Performer
9014

Passei mal vendo essa vista! E aí, já imaginou acordar vendo as montanhas e o Bow river? 🤯😍 #bras...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 149 likes on average.

Content Type Analysis

Content Distribution

58%
42%
Videos (7)Photos (5)

Videos

Better
Avg Likes73
Avg Comments15

Photos

Avg Likes46
Avg Comments1

Videos outperform photos by 41 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">34.9</span>%

Likes Trend

-35.3%

Before: 75 avg

After: 49 avg

Comments Trend

-32.8%

Before: 11 avg

After: 8 avg

Total Engagement

-34.9%

Before: 86 avg

After: 56 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
9
101-500 chars
Long
3
500+ chars
MediumBest
Likes72
Comments10
Long
Likes33
Comments6

Average caption length: 433 characters. Medium captions (101-500 chars) perform best with 82 avg engagements.

Hashtag Performance

With Hashtags

Better

12

posts

Avg Likes62
Avg Comments9

Without Hashtags

0

posts

Avg Likes0
Avg Comments0

Most Used Hashtags

#firststeps×7#brasileirosnocanada×7#canadaparabrasileiros×6#housing×5#brasileirosemcalgary×5#firststepscanada×3#calgary×3#calgarycanada×2#brasileironocanada×2#vidadevendedor×2

Average 6.4 hashtags per post. Posts with hashtags get 71 more avg engagements.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 11.1K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.115

Good

Engagement Rate

0.64%

Below average

Total Followers

11.1K

Following 1.3K
Profile Insights
  • Good ratio - more followers than following
  • Engagement rate is below the 3-5% benchmark for small accounts
  • Average of 62 likes and 9 comments per post

Hashtags & Captions

Top Hashtags

#firststeps(7)
#brasileirosnocanada(7)
#canadaparabrasileiros(6)
#housing(5)
#brasileirosemcalgary(5)
#firststepscanada(3)

Based on 12 recent posts

Top Caption Words

voc(12)
calgary(10)
aqui(7)
novo(6)
com(6)
uma(6)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional58% dominant+Energetic & Driven

The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Portuguese47%
Spanish23%
Turkish15%
French10%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post186

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily Portuguese content. Average post reaches an estimated 186 accounts.

Best Time to Post

Best performing time: Thursday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @firststepscanada's recent content

@firststepscanada's engagement rate of 0.64% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 67 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 2.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 433 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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