gobboyaca
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@gobboyaca

Gobernación de Boyacá

PublicCommunity
12
Posts
57.5K
Followers
266
Following

Trabajamos en equipo por el desarrollo económico y social de Boyacá 🤝. 📲 X: @GobBoyaca 🙋🏻‍♂️ Gobernador: @carlosandresamayar

www.boyaca.gov.co/
12 posts analyzed

@gobboyaca Profile Analysis Summary

Based on the last 12 posts

When we look at how gobboyaca's audience interacts with their content, we see an engagement rate of 0.39% — that's about 220 likes and 7 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 42% of recent posts are videos and 58% are photos. Interestingly, video content tends to spark 1.5x more interaction than photos — worth noting for anyone studying this account's strategy.

Key Metrics

57.5K

Followers

266

Following

12

Total Posts

0.39%

Engagement Rate

220

Avg Likes

7

Avg Comments

Authority Score

49/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
14/25

57,542 followers

Engagement
6/30

0.39% engagement rate

Content
4/20

12 posts, 7 avg comments

Growth
15/15

216.3:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

2.6K

Total Likes

87

Total Comments

Engagement Rate

0.39%vs 2.5% (avg)
-84%

Your engagement rate is 84% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

220vs 2,000 (avg)
-89%

Your average likes are 89% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

7vs 80 (avg)
-91%

Your comments are 91% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

6.0

Posts per day

Average

42

Posts per week

Low consistency

Friday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
1.1K9

¡Viernes en Villa de Leyva!🤩 Hoy vivimos un día demasiado bonito entre peras, reciclaje y muchísim...

View on Instagram
Content
Video
Most Comments
77968

¡El cumpleaños de Tunja merece celebrarse a lo grande 💚! Junto con la alcaldesa (e), Paula Jiménez...

View on Instagram
Content
Video
High Performer
2095

No sé si sumercé ya se enteró; pero desde la @gobboyaca estamos realizando la mayor inversión en pav...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 1.1K likes on average.

Content Type Analysis

Content Distribution

42%
58%
Videos (5)Photos (7)

Videos

Better
Avg Likes264
Avg Comments15

Photos

Avg Likes189
Avg Comments1

Videos outperform photos by 89 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">17.9</span>%

Likes Trend

-22.2%

Before: 247 avg

After: 193 avg

Comments Trend

+469.2%

Before: 2 avg

After: 12 avg

Total Engagement

-17.9%

Before: 250 avg

After: 205 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
5
101-500 chars
Long
7
500+ chars
MediumBest
Likes223
Comments15
Long
Likes218
Comments2

Average caption length: 614 characters. Medium captions (101-500 chars) perform best with 238 avg engagements.

Hashtag Performance

With Hashtags

8

posts

Avg Likes65
Avg Comments1

Without Hashtags

Better

4

posts

Avg Likes530
Avg Comments21

Most Used Hashtags

#boyacágrande×5#café×1#villadeleyvamágica×1#lonuestroesmásbonito×1#conect×1#roperosolidario×1#boyacágrande💚💜🤍×1

Average 0.9 hashtags per post. Posts without hashtags perform 485 better on average.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 57.5K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.005

Excellent

Engagement Rate

0.39%

Below average

Total Followers

57.5K

Following 266
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 1-3% benchmark for medium accounts
  • Average of 220 likes and 7 comments per post

Hashtags & Captions

Top Hashtags

#boyacágrande(5)
#café(1)
#villadeleyvamágica(1)
#lonuestroesmásbonito(1)
#conect(1)
#roperosolidario(1)

Based on 12 recent posts

Top Caption Words

con(18)
esta(9)
caf(8)
este(7)
territorio(6)
boyacense(6)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional58% dominant+Calm & Mindful

The overall tone of this profile's content leans towards romantic & emotional with elements of calm & mindful.

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Photography & Art

Focus on visual storytelling and artistic content

Relevance75%

Beauty & Skincare

Beauty tips and skincare routines

Relevance75%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

Spanish46%
Portuguese21%
French21%
Turkish11%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post660

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily Spanish content. Average post reaches an estimated 660 accounts.

Best Time to Post

Best performing time: Friday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @gobboyaca's recent content

@gobboyaca's engagement rate of 0.39% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 0 days between posts. high frequency typically leads to better audience retention.

Best performing photo generated 4.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 614 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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