@groupon
Groupon U.S.
We believe you are what you experience. Share your adventures with #GrabLifeByTheGroupon 💚
@groupon Profile Analysis Summary
Based on the last 12 posts
When we look at how groupon's audience interacts with their content, we see an engagement rate of 1.19% — that's about 4.4K likes and 58 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 58% of recent posts are videos and 42% are photos. Interestingly, video content tends to spark 593.3x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 4 days — a moderately consistent rhythm. Captions tend to be concise, averaging around 111 characters.
Key Metrics
373.9K
Followers
357
Following
12
Total Posts
1.19%
Engagement Rate
4.4K
Avg Likes
58
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
373,887 followers
1.19% engagement rate
12 posts, 58 avg comments
1047.3:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
52.5K
Total Likes
694
Total Comments
Engagement Rate
Your engagement rate is 34% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 45% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 77% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.3
Posts per day
2
Posts per week
Tuesday
Most active day
Posts by Weekday
Top Performing Content


from resting at home until something fun pops up, to looking like they pay full price (but definitel...
View on Instagram
I think we had the same idea... anyways stay tuned for a NEW deal tomorrow ;) #groupon
View on InstagramAnalyzed 12 posts. Top content receives 52.5K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 7.6K avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">68032.1</span>%
Likes Trend
+0.0%
Before: -1 avg
After: 8.8K avg
Comments Trend
+626.2%
Before: 14 avg
After: 102 avg
Total Engagement
+68032.1%
Before: 13 avg
After: 8.9K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 111 characters. Short captions (1-100 chars) perform best with 7.6K avg engagements.
Hashtag Performance
With Hashtags
7
posts
Without Hashtags
5
posts
Most Used Hashtags
Average 1.6 hashtags per post. Posts without hashtags perform 10.6K better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 373.9K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.001
ExcellentEngagement Rate
1.19%
Above averageTotal Followers
373.9K
Following 357- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 4.4K likes and 58 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.
Travel & Adventure
Content related to travel destinations and adventures
Family & Relationships
Content about family and relationships
Food & Cuisine
Food-related content and culinary experiences
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 13.1K accounts.
Best Time to Post
Best performing time: Tuesday 12am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @groupon's recent content
@groupon's engagement rate of 1.19% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 58% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.
Best performing video generated 12.0x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 111 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.










