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guardian_us's engagement rate sits at 1.33%. For accounts with 500K-1M followers, the average is around 1.5%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 17% are videos and 83% are photos. Notably, photos tend to get 4.2x more engagement than videos. Content shows up about every 6 days. Captions lean detailed, averaging 966 characters.
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The Guardian US
Fearless, independent journalism 🔎 A global perspective on America 🌎 Never dull 💃 Always factual 🤝