harborfreight
Anonymous Analytics
View Profile

@harborfreight

Harbor Freight

Public
12
Posts
810.1K
Followers
701
Following

Whatever You Do, Do It For Less At Harbor Freight. 1600+ Stores Nationwide

hf.tools/get-the-app
12 posts analyzed

@harborfreight Profile Analysis Summary

Based on the last 12 posts

When we look at how harborfreight's audience interacts with their content, we see an engagement rate of 0.73% β€” that's about 5.8K likes and 76 comments per post on average. For accounts in the 500K-1M follower range, the typical rate is around 1.5%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 75% of recent posts are videos and 25% are photos. Interestingly, video content tends to spark 17.1x more interaction than photos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up pretty much every day β€” a highly consistent rhythm. Captions tend to be moderate-length, averaging around 170 characters.

Key Metrics

810.1K

Followers

701

Following

12

Total Posts

0.73%

Engagement Rate

5.8K

Avg Likes

76

Avg Comments

Authority Score

53/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
20/25

810,109 followers

Engagement
8/30

0.73% engagement rate

Content
0/20

12 posts, 76 avg comments

Growth
15/15

1155.6:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Macro (500K-1M)

70.2K

Total Likes

917

Total Comments

Engagement Rate

0.73%vs 1.5% (avg)
-51%

Your engagement rate is 51% below the Macro (500K-1M) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

5,850vs 25,000 (avg)
-77%

Your average likes are 77% below typical Macro (500K-1M) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

76vs 500 (avg)
-85%

Your comments are 85% below the Macro (500K-1M) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

1.7

Posts per day

Average

12

Posts per week

Medium consistency

Sunday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
32.8K417

These innovative cable ties feature an integrated twist-to-cut head that eliminates the need for add...

View on Instagram
Content
Video
High Performer
10.1K127

We have NEW TOOLS hitting our stores every week! Check out 3 recent additions now available at your ...

View on Instagram
Content
Video
High Performer
6.4K74

DAY 9 of 10...floor jack deals! Pittsburgh 2 Ton Low-Profile Floor Jack: $83.99 Daytona 4 Ton Floo...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 32.8K likes on average.

Content Type Analysis

Content Distribution

75%
25%
Videos (9)Photos (3)

Videos

Better
Avg Likes7.7K
Avg Comments100

Photos

Avg Likes448
Avg Comments5

Videos outperform photos by 7.3K avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">182.3</span>%

Likes Trend

+182.3%

Before: 3.1K avg

After: 8.6K avg

Comments Trend

+182.1%

Before: 40 avg

After: 113 avg

Total Engagement

+182.3%

Before: 3.1K avg

After: 8.8K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
11
101-500 chars
Long
500+ chars
Short
Likes1.1K
Comments27
MediumBest
Likes6.3K
Comments81

Average caption length: 170 characters. Medium captions (101-500 chars) perform best with 6.4K avg engagements.

Hashtag Performance

With Hashtags

Better

10

posts

Avg Likes6.7K
Avg Comments84
#Μ·

Without Hashtags

2

posts

Avg Likes1.7K
Avg Comments38

Most Used Hashtags

#harborfreightΓ—9#iconΓ—2#mechanicsseatΓ—1#shopseatΓ—1#mechanicΓ—1#zipetiesΓ—1#ziptiehackΓ—1#toolhackΓ—1#icontoolsΓ—1#g2ratchetsΓ—1

Average 1.6 hashtags per post. Posts with hashtags get 5K more avg engagements.

Growth Indicators

Account Classification

Large Influencer
1K10K50K500K1M10M+

With 810.1K followers, this account falls in the Large category (500K-1M). Typical engagement for this tier: 0.5-1%

Following/Followers

0.001

Excellent

Engagement Rate

0.73%

Above average

Total Followers

810.1K

Following 701
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 0.5-1% benchmark for large accounts
  • β€’ Average of 5.8K likes and 76 comments per post

Hashtags & Captions

Top Hashtags

#harborfreight(9)
#icon(2)
#mechanicsseat(1)
#shopseat(1)
#mechanic(1)
#zipeties(1)

Based on 12 recent posts

Top Caption Words

tool(5)
local(5)
valid(5)
floor(5)
jack(5)
deals(5)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative69% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English88%
Portuguese8%
German3%
Turkish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post17.6K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 17.6K accounts.

Best Time to Post

Best performing time: Monday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @harborfreight's recent content

@harborfreight's engagement rate of 0.73% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 75% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.

Best performing video generated 5.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 170 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

Popular Analytics Searches for @harborfreight

harborfreight instagram analyticsharborfreight instagram statisticsharborfreight instagram insightsharborfreight engagement rateharborfreight instagram growthharborfreight follower analyticsharborfreight instagram metricsharborfreight performance analysisharborfreight instagram dataharborfreight social media analyticsharborfreight instagram statsharborfreight account analyticsHarbor Freight analyticsHarbor Freight instagram statsharborfreight influencer analyticsharborfreight brand metrics