hej.cake.sg's engagement rate sits at 0.23%. For accounts with 10K-100K followers, the average is around 2.5%, so there's some room to grow — though every community is unique.

Out of the last 12 posts, 17% are videos and 83% are photos. Notably, videos tend to get 3.1x more engagement than photos. Content shows up about every 4 days. Captions lean moderate, averaging 176 characters.