@helleskitchen
HellesKitchen | Helle Øder Valebrokk
Author & ✏️ Finalist Cookbook of the year 2022 and 2024 50/50 🇳🇴 🇩🇰 📍Oslo @worldofmouthapp @taramagasin @falstaff.magazin
@helleskitchen Profile Analysis Summary
Based on the last 12 posts
When we look at how helleskitchen's audience interacts with their content, we see an engagement rate of 0.37% — that's about 70 likes and 8 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 42% of recent posts are videos and 58% are photos. Interestingly, photo content tends to spark 55.4x more interaction than videos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 63 days — a infrequent rhythm. Captions tend to be detailed, averaging around 850 characters.
Key Metrics
21.4K
Followers
6.7K
Following
12
Total Posts
0.36%
Engagement Rate
70
Avg Likes
8
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
21,426 followers
0.37% engagement rate
12 posts, 8 avg comments
3.2:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
845
Total Likes
97
Total Comments
Engagement Rate
Your engagement rate is 85% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 96% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 90% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Sunday
Most active day
Posts by Weekday
Top Performing Content
Det er øyeblikk hvor man rett og slett er misunnelig på seg selv. Øyeblikk der du føler at du er så ...
View on Instagram
Taco! 🌮 Norge er det landet utenfor Mexico som spiser mest meksikansk mat. Hver fredag sitter hundr...
View on Instagram
Nå er det bare å glede seg for snart kommer den nye kokeboken min i butikken! Tema for boken er kjø...
View on InstagramAnalyzed 12 posts. Top content receives 410 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 130 avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">98.7</span>%
Likes Trend
-100.7%
Before: 142 avg
After: -1 avg
Comments Trend
-77.2%
Before: 13 avg
After: 3 avg
Total Engagement
-98.7%
Before: 155 avg
After: 2 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 850 characters. Long captions (500+ chars) perform best with 118 avg engagements.
Hashtag Performance
With Hashtags
8
posts
Without Hashtags
4
posts
Most Used Hashtags
Average 1.6 hashtags per post. Posts with hashtags get 113 more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 21.4K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.313
GoodEngagement Rate
0.37%
Below averageTotal Followers
21.4K
Following 6.7K- • Good ratio - more followers than following
- • Engagement rate is below the 3-5% benchmark for small accounts
- • Average of 70 likes and 8 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of positive & uplifting.
Food & Cuisine
Food-related content and culinary experiences
Nature & Environment
Posts featuring natural landscapes and wildlife
Business & Motivation
Entrepreneurship and motivational content
Entertainment & Music
Entertainment, music, and nightlife content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily French content. Average post reaches an estimated 211 accounts.
Best Time to Post
Best performing time: Friday 12pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @helleskitchen's recent content
@helleskitchen's engagement rate of 0.37% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 58% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 63 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 5.6x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 850 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.